Anonymous Company
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Convince consumers to return their beat up shoes
$1,000
top 10
643
submissions
DONE
111 months ago
We want to start a new consumer behavior where at the end of a shoe's useful life, the consumer returns their used shoes to the company from which they bought them.
Deliverables
Please complete the following:
1) Propose a way to compel consumers to return their used shoes to the company from which they bought them.
a. How could this action of returning used shoes create a new business model/revenue stream for the company?
b. What incentives would you use to get consumers to return their shoes in the first place?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
5 Winners
will receive $150 each
5 Honorable Mentions
will receive $50 each
Leaderboard
| $150.00 |
|
Amber Kuykendall Tarrant County College District | |
| $150.00 |
|
Kevin Tellez California State Polytechnic University, Pomona | |
| $150.00 |
|
fsiddique Fordham University | |
| $150.00 |
|
Ajinkya Khasnis San Jose State University | |
| $150.00 |
|
Deeksha Gupta University of Pittsburgh | |
| $50.00 |
|
Andrei Riley Univeristy of the West Indies | |
| $50.00 |
|
Michelle Starr tvcc | |
| $50.00 |
|
Shivam Varshney Indian Institute of Technology - Bombay | |
| $50.00 |
|
Mc Kennah Schroeder Arizona State University | |
| $50.00 |
|
Max Kusnadi nus |
Submission questions