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Anticipate financial needs of future urban dwellers
humanities & arts product development insurance services financial products
top 10
84 months ago
Small pic futurecity

Currently over 50% of the world’s population lives in urban areas. Allianz, is thoughtfully considering the insurance, investment, and financial service needs of those living in these metropolitan regions and is seeking your help in better serving this demographic.


Imagine yourself as an urban resident in 5 years, then complete all of the numbered deliverables separately.


1. Propose an idea for a unique product, feature, or additional service you would want for your daily life as a metropolitan.

2. How would this product/service make your life easier in the city?

3. How would you market and distribute this product/service?


4. How would you want to cross paths with a insurance and financial services provider in a way that would start a natural business relationship? Does personal advice from a company representative play a role?

5. What would make you stay loyal to the company?

Use storyboard, sketches, mockups, or powerpoint PDFs to bring your ideas to life.


Top ideas will anticipate user needs and convey a realistic urban story or experience

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Reward Tiers
5 Winners
will receive $150 each
5 Honorable Mentions
will receive $50 each
$150.00 Square pic 60 image fresnostate
$150.00 P goshen
$150.00 Square pic 60 ocepw Northwood University
$150.00 Square pic 60 pgprof University of West Georgia
$150.00 Square pic 60 10437010 808650609153264 2876752919710608049 n Arizona State University
$50.00 Square pic 60 prof pic Purdue University
$50.00 Square pic 60 mindsumo dp University of Florida
$50.00 M Columbia University
$50.00 Square pic 60 image Liberty University
$50.00 Square pic 60 img 2800 Ball State University
Submission questions

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