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Make the chocolate ice cream treat of the future
Questionmark International Food Manufacturer
Small pic choco2

Everyone loves chocolate covered ice cream bars. They're a classic treat that have come far since their invention in 1934, but stayed true to their formula: Ice cream covered in tasty chocolate mounted onto a stick for easy handling. Where will Ice cream bars go next?

By applying existing and emerging technologies such as 3D printing and the Internet of Things, what could a chocolate-coated ice cream on a stick product be like in 2025 and how would the experience of eating it change from today?

Answer each item separately in a proposal for the ice cream bar of the future in 2025:

1. What is your ice cream bar of the future?
2. What makes it novel/new/futuristic?
3. Why do you believe this product will be liked by consumers?
4. (optional but encouraged) Drawings, sketches, mock-ups, charts or any images that support your idea (images will not be judged on their artistic merit)


-Please do not write up concepts that are essentially smaller versions of a standard ice cream bar

-Please work within the current product’s signature characteristics of stick, ice cream, and chocolate coating (do not consider tub-based or other formats in your responses)

Characteristics of winning submissions:

- Winning ideas will clearly explain a novel and futuristic approach to the classic chocolate covered ice cream bar

- Winning ideas will take into account consumer trends (health, brand authenticity, etc.) as well as technological trends

- Do not be afraid to think super-high-tech! Wifi-connected popsicle sticks and chocolate-printed selfies are encouraged!

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