Tap into the fresh insights of 300,000 millennials

MindSumo: the world’s biggest open innovation community of millennials

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Innovation Marketing Product R&D / Engineering

350+ companies use Millennials on MindSumo to identify business opportunities

Philip Sadler of General Mills "The breadth and depth of input was absolutely phenomenal. You can't get those kind of results using focus groups."
Philip Sadler of General Mills "MindSumo allows us to tap into a new high-quality source of innovation quickly and easily. I've thoroughly enjoyed working with the MindSumo team, and have already started creating our next round of challenges!"
Philip Sadler of General Mills "I was really impressed with the quality of the student submissions. These guys were scary smart and creative!"
Business companies
Each project lasts 4 weeks and generates about 100 unique concepts
product development marketing insights technology applications operational improvements
1. We help you write a problem statement and define deliverables. Then we launch!
2. Our community of Millennials goes to work and submits their ideas over 30 days.
3. We screen the submissions. You pick your favorites to receive cash prizes.

Example Challenges

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Logo How must healthcare change to attract and meet the needs of Millennials? by Kaiser Permanente
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Mckinsey logo square 100 How would you create an exceptional banking experience? by McKinsey
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Avon logo Propose a usable packaging idea for cosmetic products by Avon
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Microsoftbig Create new, real-world applications of Microsoft Kinect technology by Microsoft
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John deere logo Design a user-friendly blade system for lawn mowers by John Deere
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Kimberly clark logo Letting moms know it’s time for a diaper change by Kimberly-Clark

Our Community

Large Over 250,000 registered users (100,000 monthly active)
Diverse140+ academic disciplines and professional domains
ResponsiveClients see an average of 100 unique concepts in 4 weeks
Have a project where our community could help?
Tell us the question you'd like help with. We'll send you a free proposal within 2 business days!
Contact Us!