Next Challenge: What's your clever idea for reducing food waste?
Can you describe your ideal automatic feeder for wet pet food?
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$1,600
top 50%
194
submissions
DONE
12 months ago
Small pic group of cats and dogs transparent

It's no secret that Millennials love their pets and are willing to splurge on the latest and greatest pet products.  Automatic pet feeders for dry food have evolved to meet this growing market and now include features such as customizable meal times,  self-cleaning capabilities, remote food dispensing from connected devices, etc! We are interested in YOUR ideas for the ideal automatic feeder for WET pet food.  

Deliverables

We are interested in the ideal automatic feeder for wet pet food.  Specifically, answer the following:

  1. If you have a pet, what is your daily feeding routine?  Do you use an automatic feeder?
  2. What features would the ideal automatic pet feeder have?  Features can already exist today or be something totally new you'd like to see!
  3. What functions or capabilities of the feeder would Millennials be most excited about?  
  4. How could you see yourself using this feeder in the future? 

Bonus: What does your idea look like?  Include a visual (sketch, drawing, CAD rendering, mock-up, chart, video, etc) to support your idea!    

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
  • Feasibility
Leaderboard
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$50.00 Picture?width=160 University of British Columbia
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Submission questions

Would you be interested in communicating further with our team after the challenge?  This will mainly apply to top participants whose ideas we are interested in!  We may reach out via email.  

(Required)
yes!
no
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