Skip to Main Content
Next Challenge: Propose a way to keep contract talent engaged in between projects
What will bank branches look like in 10 years?
business finance financial services idea generation consumer insights banking industry
top 50%
11 months ago
Small pic josh hild wjz4eahq9g4 unsplash

In today's world, a large number of us are banking outside of the traditional branch. We can bank over the phone, online through our customer portals, or on our mobile apps. Having digital alternatives to in-person banking is both convenient and necessary as we experience COVID-19, however, in the future we will be able to return to in-person banking once again. 

It is our team's mission to design the banking branch of the future. We want to re-imagine and re-design the typical brick and mortar branch to meet the ever evolving needs and expectations of our clients. Not only do we expect branches to look and feel different in the next 10 years, we also expect the services available to grow and adapt. 

We want to understand your vision for bank branches in the next 10 years! How will clients use the branch? What design features will draw clients in? What services or offerings will be available in future branches?

Be sure to think about the big picture! We  not only want to hear about the design, atmosphere, and style of the branch but also the features, services, and experience available to the banking community. 


We want to hear how you see the future of in-person banking at a branch. Specifically, answer the following:

  1. How do you envision the future of bank branches?
    1. What significant design features do you see in the next 10 years?
  2. How do you expect to use bank branches in the next decade? Think about your current stage in life and the role that you expect bank branches to play in your banking life going forward. 
    1. How often do you expect to visit a branch?
    2. What kinds of banking tasks do you see yourself conducting at a branch?
  3. How will future bank branches improve your life in an increasingly digital world?
  4. What do you think your bank(s) can do to make sure that its branches remain relevant and provide value to banking clients like yourself? 
    1. More specifically, what could future bank branches offer that would incentivize or motivate you to bank in-person at a branch?
    Submissions will be graded on the following criteria:
  • 1-10 Scale
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
$55.60 M
$55.60 Square pic 60 matthew gaiser calgary bow headshot  1 Queen's University
$55.60 Picture?width=160 Duke University
$55.60 T
$55.60 L
$55.60 A Midlands state university
$55.60 Square pic 60 img 0377  2020 03 03 14 50 08 utc Honolulu community college
$55.60 R
$55.60 Picture?width=160
$55.60 E
$55.60 Picture?width=160 SUNY Oneonta
$55.60 S University of Texas at Arlington
$55.60 S University of Virginia
$55.60 Square pic 60 logo attempt University of Toronto
$55.60 M
$55.60 R
$55.60 Square pic 60 chelsea wvusc5m tm8 unsplash University of California, Berkeley
$55.60 Square pic 60 img 20181003 wa0001 University of Manchester
$15.40 L Lehigh University
$15.40 Square pic 60 img 20180331 103848246 top original
$15.40 Square pic 60 38197 McGill University
$15.40 J University of Alberta
$15.40 A
$15.40 Square pic 60 img 20210101 110902 049 Universidade Federal do Acre
$15.40 Square pic 60 headshot Benjamin N. Cardozo School of Law
$15.40 Square pic 60 eddy Ibero American
$15.40 Picture?width=160 Humboldt Universitat
$15.40 Square pic 60 snapchat 1754387729 3 01
$15.40 Square pic 60 screen shot 2021 04 23 at 10.55.14 am University of Central Florida
$15.40 N
$15.40 Picture?width=160 Radford University