Anonymous Company
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Environmental stewardship is increasingly important to consumers. Scotiabank, a leading Canadian bank, is interested in enhancing their environmental program and the support they offer to their customers.
Currently, Scotiabank has an informative website that highlights shared benefits of home energy efficiency and green home improvements, leading to financial savings. Information is contained in short easy-to-read blog posts and a financial calculator to help plan for savings and finance projects to support energy efficiency in the home. There are no products currently advertised on the website, although a few eco-products do exist. The website garners most of its traffic by posting on social media.
In addition to educating Canadians about the shared benefits of home energy efficiency and green home improvements, it wants to ensure that it ties back to their core principle of helping customers become better off.
Scotiabank is very interested in hearing from Millennials about how they should best proceed to support their customers in environmental stewardship.
Answer these questions specifically:
- How can the Bank help Millennials with home energy efficiency?
- What else do you want to see on the http://ecoliving.scotiabank.com/ website?
- What banking products/ideas would be relevant on the website?
- How can Scotiabank attract and maintain attention from the Millennial audience to the website?
- As a bank, which organizations should they partner with to support the environment?
CRITERIA: Solvers must be located in or residents of Canada or the United States.
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
| $111.10 |
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Vimal Vaderah University of British Columbia | |
| $111.10 |
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Malabika Mishra University of Illinois | |
| $111.10 |
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Vivek Patil McMaster University | |
| $111.10 |
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Jennifer Miller Walden University | |
| $111.10 |
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Olivia Lewis University of Virginia | |
| $111.10 |
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Meg Plooy University of York St. John | |
| $111.10 |
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Amanda Leblanc Nipissing University | |
| $111.10 |
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Jayna Lennon | |
| $111.10 |
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Dione Sun Boston University | |
| $28.60 |
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Kelly Carter University of Georgia | |
| $28.60 |
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Stevie Fishwick Lakehead University | |
| $28.60 |
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Samantha Thompson Brock University | |
| $28.60 |
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Mitchell Regier University of Saskatchewan | |
| $28.60 |
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Mandeep Patel University of Texas at Austin | |
| $28.60 |
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Sarah Winsor Memorial University of Newfoundland | |
| $28.60 |
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Jon Hayes | |
| $28.60 |
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David Zhang University of Waterloo | |
| $28.60 |
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Mike Wetherton Indiana University | |
| $28.60 |
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Jon Thorn University of Washington | |
| $28.60 |
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Victoria Botelho Loyalist College | |
| $28.60 |
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Amelia Lee Cornell University | |
| $28.60 |
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Eric Shiels Flatiron School | |
| $28.60 |
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Lisa Nguyen University of British Columbia | |
| $9.10 |
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Josh Lyman University of Oregon | |
| $9.10 |
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Jesse Lu University of California at San Diego | |
| $9.10 |
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Camilla Mann University of Victoria | |
| $9.10 |
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Karlie McMillan Ambrose University College | |
| $9.10 |
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Sumana Mahata UCSD | |
| $9.10 |
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noah kreiger Wake Forest University | |
| $9.10 |
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Shae Komant University of Alberta | |
| $9.10 |
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Jacob Johnson University of Central Florida | |
| $9.10 |
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Jonathan Torres Fairleigh Dickinson University | |
| $9.10 |
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Michael Teng University of British Columbia | |
| $9.10 |
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Paula Judkowiak Baruch College | |
| $9.10 |
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Carlos Garcia Georgia State University | |
| $9.10 |
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Nikhil Patil McMaster University | |
| $9.10 |
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Lynn H University of Oregon | |
| $9.10 |
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esty shulman Ryerson University | |
| $9.10 |
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Dylan Nagel University of Central Florida | |
| $9.10 |
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Taponitya Samantaray University of Hyderabad | |
| $9.10 |
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Emily Rose University of Illinois | |
| $9.10 |
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Tram Phan Nguyen Pennsylvania State University | |
| $9.10 |
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Katy Reinhardt | |
| $9.10 |
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Jen Evans New School University | |
| $9.10 |
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Ashlee Reick |