Next Challenge: Technical Games - Registration
Make the chocolate ice cream treat of the future
food science product development product design design manufacturing food science food ice cream
top 10
40 months ago
Small pic choco2

Everyone loves chocolate covered ice cream bars. They're a classic treat that have come far since their invention in 1934, but stayed true to their formula: Ice cream covered in tasty chocolate mounted onto a stick for easy handling. Where will Ice cream bars go next?

By applying existing and emerging technologies such as 3D printing and the Internet of Things, what could a chocolate-coated ice cream on a stick product be like in 2025 and how would the experience of eating it change from today?


Answer each item separately in a proposal for the ice cream bar of the future in 2025:

1. What is your ice cream bar of the future?

2. What makes it novel/new/futuristic?

3. Why do you believe this product will be liked by consumers?

4. (optional but encouraged) Drawings, sketches, mock-ups, charts or any images that support your idea (images will not be judged on their artistic merit)


-Please do not write up concepts that are essentially smaller versions of a standard ice cream bar

-Please work within the current product’s signature characteristics of stick, ice cream, and chocolate coating (do not consider tub-based or other formats in your responses)

Characteristics of winning submissions:

- Winning ideas will clearly explain a novel and futuristic approach to the classic chocolate covered ice cream bar

- Winning ideas will take into account consumer trends (health, brand authenticity, etc.) as well as technological trends

- Do not be afraid to think super-high-tech! Wifi-connected popsicle sticks and chocolate-printed selfies are encouraged!

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Top 5 share $750 Next 5 share $250
$150.00 Square pic 60 oil drop icon University of Texas at Austin
$150.00 B University of California, Los Angeles
$150.00 Square pic 60 virginia tech Virginia Polytechnic Institute and State University
$150.00 Square pic 60 rush2014 Elon University
$150.00 Square pic 60 aaeaaqaaaaaaaai0aaaajgu3ztcxyznhlwixmjutngvimy04ndc3ltu3mzjlmdkwnzcwyw University of Maryland
$50.00 P State University of New York at Buffalo
$50.00 Square pic 60 12010548 10203792939862365 1895706492410500416 o University of Rochester
$50.00 Square pic 60 1450174 10200992400434022 1992163344 n University of Toronto
$50.00 Square pic 60 10846287 10201996012862049 7871174497923449098 n Indiana University
$50.00 Square pic 60 fotoflexer photo University of Iowa
Submission questions
Drag and drop photos or image files into your solution 0 characters Average: 1686 characters
    Your solution must be at least 0 characters long