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Which brands have had the best response to COVID-19?
$800
top 50%
228
submissions
DONE
62 months
In recent months, the COVID-19 pandemic has completely changed life as we know it. Not only has this had a profound effect on the lives of individuals, but it has also shifted how brands and companies choose to interact with customers. In these unprecedented times, we would like to know your opinions on which brands are doing a good job with their engagement and communication efforts for BOTH employees and customers.
Deliverables
Please answer the following:
1) Have you seen any Covid-19 advertisements that you think were the best? If yes, what brand was it from and why did you like it? Be specific in your answer!
2) For brands you think are doing a bad job, what in particular do you think they've done poorly?
3) If you were a decision maker for a company, what would you do as a leader to help your community/employees/customers at this time?
4) How do you think banks & financial institutions in particular can help communities/employees/customers during this time?
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Submissions will be graded on the following criteria:
- 1-10 Scale
Reward Tiers
Top 10%
will share $500
Next 15%
will share $200
Next 25%
will share $100
Actual individual rewards will be based on the total number of eligible solutions.
Leaderboard
| $21.70 |
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Richang Goyal Indian Institute of Management - Calcutta | |
| $21.70 |
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Andy Martin University of South Florida | |
| $21.70 |
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Victor-Daniel Abubakar-Ibrahim University of Jos | |
| $21.70 |
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Abyd Visram Simon Fraser University | |
| $21.70 |
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Christopher Cook Houston Community College System | |
| $21.70 |
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RIA BHATIA MALINI KISHOR SANGHVI COLLEGE | |
| $21.70 |
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Gunjan Kumari Galgotias University | |
| $21.70 |
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Chee Hsin Yee University of Oxford | |
| $21.70 |
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Poorvi Sahni Birla Institute of Technology | |
| $21.70 |
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Ayush Maheshwari Indian School Of Business | |
| $21.70 |
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Matthew Gaiser Queen's University | |
| $21.70 |
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Stacey Chanthavong University of Central Florida | |
| $21.70 |
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solomon koin masinde muliro university of science and technology | |
| $21.70 |
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Kara Jelley Michigan Technological University | |
| $21.70 |
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Rohit Kumawat Rajasthan Technical University | |
| $21.70 |
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Edwin Okero Egerton university. | |
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Lee Betteridge University of Central Missouri | |
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Marina Radovanovic Queen's University | |
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Andrews Kwesi Ankomahene University of Cape Coast | |
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Vivek Rawat IIM Udaipur | |
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Olivia Wendell Honolulu community college | |
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Kate Rushton Nottingham | |
| $21.70 |
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Vinay Kumar HR Indian Institute of Management - Indore | |
| $5.90 |
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Amy Fernandez University of Central Florida | |
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Ernest Chishiba University of Zambia | |
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Carson Peck Radford University | |
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Cheska Bacaron De La Salle University-Manila | |
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Rohan Badgujar University of Mumbai | |
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Radhika Batra Vellore institute of technology | |
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Taponitya Samantaray University of Hyderabad | |
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Amro EL-Sheikh The American University in Cairo | |
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Karel Šlaj EdX | |
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Rishabh Gautam Indian Institute of Management - Udaipur | |
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Cory Brown University of Central Florida | |
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Hager Mohammad University of Toronto | |
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QIANWEN CHEN Saint Joseph's University | |
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Chinmay Khaitan SPJIMR, Mumbai | |
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Samuel Bonilla Radford University | |
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Nivedya Ramesh Arizona State University | |
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Masha Vučinić Westerveen Faculty of Media and Communication | |
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J C University of Alberta | |
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Shivdas Ashtekar BAMU | |
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Cessna Vie Ogima Macula University of Manila | |
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Abhishek Chauhan | |
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Vishwajeet Chaudhary IIM Ahmedabad | |
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Georgia Pisklak Texas A&M University | |
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Karen Miller West Virginia University | |
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ERIKA FERNANDES Mumbai | |
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Sandra Froese University of Manitoba | |
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Mats Brandt Imperial College London | |
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Chipewyan McCrimmon Queen's University | |
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Faheem Mahroof Sri Lanka Institute of Marketing | |
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Rahul Khadatare MIT Institute of design | |
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Mbongeni Masondo University of South Africa | |
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N Mathew Western University of Health Sciences | |
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Madhava Reddy Yeruva Kakatiya University, India | |
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Francis Daniel Santia Harvard University | |
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tabe mimo Great Lakes Institute of Management, Chennai | |
| $1.80 |
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| $1.80 |
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Caroline Wanjiku University of Nairobi | |
| $1.80 |
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Akshansh Singhvi IIM Amritsar | |
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| $1.80 |
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B W Abraham Baldwin Agricultural College | |
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Deepika Mawandia Mumbai | |
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Kwesi Akonu Adom Mensah Forson University of Cape Coast | |
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Christopher Gorrell Penn Foster | |
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Johanna Pauline Heinz Humboldt-Universität zu Berlin | |
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Ejura Apeh Kogi State University, Anyigba Nigeria | |
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Dr. Janelle Christine Simmons Liberty University | |
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Martha Obike University of Uyo | |
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AADHITHYA SUJITH Bangalore Institute of technology | |
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Amanda Blose UNISA | |
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Olivia Wilson McMaster University | |
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Purushottam Sharma Dr. A. P. J. Abdul Kalam Technical University | |
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Neil Stanley Los Angeles Community College District | |
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Ashley Cobb Campbell University | |
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Sumit Kumar IIM Rohtak | |
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Matteo LoFaro University of Ottawa | |
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Sabreen Ashfaq University of bedfordshire |
Submission questions