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How to make Packaging more delightful for an online ordered Birthday Gift?
business technology customer experience digital design packaging online ordering
top 50%
40 months ago
Small pic digitalbox

More and more, we are ordering gifts online and have them shipped directly to their recipients. However, there's got to be something more exciting than a plain brown cardboard box, a cinched gift sack, or a computer generated note.

We believe digitally-enabled packaging features could help add some much-needed delight to the gift opening experience, through surprising, personalizing, and/or adding some fun to the package!  


Propose a way senders can customize Packaging for online Birthday Gifts, that will impress the recipient. In your response, be sure to include the following 4 items:

  1. Describe your idea in detail. Provide visual illustrations.
  2. How could the sender personalize it during online ordering?
  3. What technology is needed to make this possi