Champion
|
Next Challenge: Calling Millennials and Gen Z! How should we redesign the exterior of our cakes to sell in grocery stores? |
If you haven't noticed, athletic wear is having a moment. Whether it's performance enhancing, customizable clothing that gives you that extra edge in the gym or athleisure fashion that looks good on the street, athletic wear has evolved to new heights.
We want to bring this athletic wear moment into the future. Champion is looking to create a line of apparel that focuses on unique features and attributes that may not exist today. The garments in this line can range from lounging around the house to everyday streetwear and high-intensity workouts, but they should all bring something new to the world of athletic wear.
We want to focus on the following garments:
- Running leggings / yoga pants (female-specific)
- Sweatpants
- Sweatshirts / hoodies
- Sports bras (female-specific)
- Shorts
- T-shirts
Please tell us your ideas for bringing new features and attributes to athletic wear, focusing on satisfying the needs and desires of 18-25 year old consumers. To be eligible for rewards, you will need to fully answer the following questions for at least two of the above listed garments:
- Which garment are you focusing on?
- What unique features or attributes would you add to this garment? How would they be added? How would the wearer use or activate them, if necessary?
- What benefit does your feature or attribute have for the wearer? What scenarios would they get a benefit--when would they wear these garments?
Consider everything about the garment, and be as descriptive as possible. Explain everything relevant, from material to technology to wear and care instructions. Your ideas should be implementable in the next 2-5 years.
-
Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
| $71.40 |
|
Jesus Torres South Texas Community College | |
| $71.40 |
|
Rafael Hoekstra Universitat Rovira i Virgili | |
| $71.40 |
|
Eliel Sade ben guryon | |
| $71.40 |
|
Maria Paz Marengo Di Bez University of British Columbia | |
| $71.40 |
|
Heather Curtis Duke University | |
| $71.40 |
|
Prathamesh Mayekar Symbiosis International University | |
| $71.40 |
|
Megan Lynch University of Connecticut | |
| $71.40 |
|
Jamila Abdul Maroof | |
| $71.40 |
|
Gideon Imoesemi The Federal University of Technology, Akure | |
| $71.40 |
|
Bob Billigers | |
| $71.40 |
|
Matthew Gaiser Queen's University | |
| $71.40 |
|
Winter Rose University | |
| $71.40 |
|
Karl R Georgia Institute of Technology | |
| $71.40 |
|
Kate Szan University of Connecticut | |
| $21.10 |
|
McCartney K University of California at Berkeley | |
| $21.10 |
|
Jyll Hardy University of Arizona | |
| $21.10 |
|
Gandhari Nawalage University of Nottingham Malaysia | |
| $21.10 |
|
Jordan Patterson Duke University | |
| $21.10 |
|
Milana Vracar The University of Nice Sophia Antipolis | |
| $21.10 |
|
Aasif Jamal Punjab Technical University | |
| $21.10 |
|
Christopher Adjei-Frimpong University of Mines and Technology, Tarkwa | |
| $21.10 |
|
Parker Nye Oral Roberts University | |
| $21.10 |
|
RAQUEL BAHIAN BLANCIA COLLEGE FOUNDATION INC. | |
| $21.10 |
|
Joshua Y. Ansong UMaT | |
| $21.10 |
|
Emon Shahriar Cumilla medical college | |
| $21.10 |
|
Artur Beqiri FSHN | |
| $21.10 |
|
allie derubertis University of Rochester | |
| $21.10 |
|
Dario Soto Arizona State University | |
| $21.10 |
|
Duy Tran Seattle University | |
| $21.10 |
|
Mark Antony University | |
| $21.10 |
|
Dat Tran The Catholic University of America | |
| $21.10 |
|
Jaden Boudle UNH | |
| $21.10 |
|
Kelsey Chisamore University of Waterloo | |
| $6.10 |
|
Ajay Sharma JAMK University of Applied Science,Finland | |
| $6.10 |
|
Alexander Ageev | |
| $6.10 |
|
Augustine Ceaser University of Nairobi | |
| $6.10 |
|
Daniel Gurung Delhi University | |