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Envision the future of social media
Challenge Type: business
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$800
top 50%
155
submissions
DONE
38 months

Facebook, Instagram, TikTok, Clubhouse - what’s next?! Social platforms change, adapt, and introduce new features every few months. For instance, in the past few years, we have seen a shift from the usual Facebook and Instagram posts to stories, reels, IGTV, live videos, and now the newest kid on the block - drop-in audio chats on Clubhouse! 

The ever-changing social media environment is tough to keep up with but also exceptionally exciting! Brands and marketers have to constantly innovate, adapt, and even pivot to new content strategies. 

Deliverables

Tell us how you envision the future of social media. Specifically, address the following: 

  1. What new trend or format do you see social media moving towards? Think short term (2 years) and long term (10 years). Examples of social media formats: Short form videos - Instagram Reels and Drop-in audio chats - Clubhouse.
  2. How can brands adapt to existing platforms and drive sales?
    1. Drive sales specifically via Instagram
    2. Drive sales specifically via TikTok
    3. Drive sales specifically via Clubhouse
    Submissions will be graded on the following criteria:
  • 1-10 Scale
Reward Tiers
Top 10%
will share $500
Next 15%
will share $200
Next 25%
will share $100
Actual individual rewards will be based on the total number of eligible solutions.
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