

Here is a breakdown of how the winners for this challenge will be rewarded:
The top 5.0% of ideas will share 62.5% of the rewards pool
The next 7.5% of rated ideas share 25.0% of the rewards pool
The next 12.5% share 12.5% of the rewards pool
In summary, 25% of participants will be eligible to win a reward based on how their ideas are rated!
In today's fast-paced world, the lines between meals and snacks are blurring. Introducing the sneal: a substantial snack or "mini meal." For some people, this might mean something that provides more satisfaction or nourishment than a regular snack but is smaller than a full meal, and it’s often consumed outside of regular mealtimes or when on-the-go.
We want your help to explore what the ideal sneal looks like across food, format, and packaging. How can packaging enhance the ritual of snealing? We're particularly interested in understanding the specific needs a sneal fulfills in the moment and what it needs to deliver.
Creative Challenge
We’re looking for concepts and packaging solutions that bring snealing to life in new and exciting ways. Your ideas should:
Elevate grazing as a lifestyle: How can we make grazing a more intentional and satisfying experience?
Design the ideal nutritious on-the-go sneal: Create a sneal that is both nutritious and perfect for consumption on the go.
Enable snealing through packaging: What kind of packaging solutions allow you to take a sneal with you anywhere, supporting freshness, portion control, and sustainability while enhancing the snealing moment?
Check out our Active Challenges or our Survey Opportunities for more ways to earn.