Improve our on-demand delivery at 7-Eleven

Recently, 7-Eleven paired with Postmates to provide on-demand delivery from participating 7-Eleven stores in 10 major metropolitan markets across the United States. 7-Eleven on-demand delivery allows customers to order in-store products, like fresh foods and beverages, household goods, and other common store items, straight to their door for a delivery fee. Millennials make up a huge portion of people who use on-demand delivery services, so we want to know what you think about our on-demand capabilities and how we can improve.

$1,000
top 10
146
submissions
DONE
8 months ago
Deliverables

Help us make our on-demand delivery service better for Millennial customers. In your response, address the following questions:

  1. How do you think Millennials are currently using on-demand delivery services? What products do they like delivered to their doorstep?

  2. How do you think on-demand delivery could change to better suit your needs? Are there products that aren’t currently available that you would like delivered?

  3. What should 7-Eleven do to improve its on-demand service to make it as convenient and popular as possible among Millennials?

Leaderboard
This challenge has received 146 submissions
Top 5 share $750 Next 5 share $250
$150.00 Square pic 11130154 1004852249534220 2727675174053426496 n University of South Florida
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$150.00 Square pic win 20160419 150910 State University of New York at Purchase
$150.00 S University of Central Florida
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$50.00 G University of Tennessee
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$50.00 J Boston College
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