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Improve our on-demand delivery at 7-Eleven
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68 months ago
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Recently, 7-Eleven paired with Postmates to provide on-demand delivery from participating 7-Eleven stores in 10 major metropolitan markets across the United States. 7-Eleven on-demand delivery allows customers to order in-store products, like fresh foods and beverages, household goods, and other common store items, straight to their door for a delivery fee. Millennials make up a huge portion of people who use on-demand delivery services, so we want to know what you think about our on-demand capabilities and how we can improve.


Help us make our on-demand delivery service better for Millennial customers. In your response, address the following questions:

  1. How do you think Millennials are currently using on-demand delivery services? What products do they like delivered to their doorstep?
  2. How do you think on-demand delivery could change to better suit your needs? Are there products that aren’t currently available that you would like delivered?
  3. What should 7-Eleven do to improve its on-demand service to make it as convenient and popular as possible among Millennials?
    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Reward Tiers
5 Winners
will receive $150 each
5 Honorable Mentions
will receive $50 each
$150.00 Square pic 60 11130154 1004852249534220 2727675174053426496 n University of South Florida
$150.00 Square pic 60 img 20150307 172933 Texas Tech University
$150.00 Square pic 60 win 20160419 150910 State University of New York at Purchase
$150.00 Picture?width=160 University of Central Florida
$150.00 Square pic 60 eeea57bb 9920 4ae1 ad8f 0e70f37f9eb5 University of Arkansas - Fayetteville
$50.00 Square pic 60 work Pcd
$50.00 G University of Tennessee
$50.00 Square pic 60 canbnafaa Clatsopcc
$50.00 J Boston College
$50.00 Square pic 60 seniorpictures University of Washington
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