|KPMG||Next Challenge: Calling Millennials and Gen Z! How should we redesign the exterior of our cakes to sell in grocery stores?|
As a modern professional services and technology organization, we combine our insights, perspective, experience, and solutions with world-class capabilities in technology, industry, data, and global scale to help our clients transform, transact, grow, and comply. Our contractors work closely with our professionals to help companies navigate the new reality, while quickly delivering tangible results, and bringing practical solutions to the issues that matter.
KPMG’s independent professional’s talent marketplace is the destination for our contingent talent to search new contract employment opportunities when they become available. To help us engage with more independent professionals, we are interested in ideas on how to keep our contingent talent engaged with KPMG, both between assignments and when working on one of our projects.
Please answer the following:
1) Propose an innovative way for KPMG to stay connected and engaged with contingent talent, even when they're not working on a specific KPMG project.
- What channels/mediums would your idea use to keep talent engaged? (ex. video, social media, events, something else?)
- Explain what kind of content you think KPMG should use in its strategy to keep talent engaged.
2) What incentives would your idea provide to contingent talent for staying engaged with KPMG in between projects?
3) How would your idea strengthen brand loyalty among KPMG's contingent talent pool to increase the likelihood they would choose to work with KPMG in the future?
Submissions will be graded on the following criteria:
- 1-10 Scale
will receive $200 each
will receive $50 each
|$200.00||Matthew Gaiser Queen's University|
|$200.00||Kirabo Sarah Makerere University|
|$200.00||Kate Rushton Nottingham|
|$200.00||Olivia Wendell Honolulu community college|
|$50.00||Srishti Gupta Indian Institute of Management - Indore|
|$50.00||Lewis Kim University of California, Berkeley|
|$50.00||Avijit Majumder Manipal University|
|$50.00||Prithvi Raj Bhupathi RMIT University|