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What is the future of movie theaters?
business product marketing idea generation business plan
$800
top 50%
210
submissions
DONE
9 months ago
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OTT platforms such as Netflix, Amazon Prime, Hulu, HBO Now, etc., have become popular over the years, and the pandemic has fueled people's digital viewing intake. Due to the convenience factor and the pandemic, people have started to prefer watching movies at home instead of going to movie theaters. We want you to reimage the big-screen movie experience and help us regain its popularity. 

Deliverables

Please answer the following:

  1. Which do you prefer - movie theaters or watching movies at home? Please explain why.
  2. What is the future of movie theaters?
  3. What perks can we include to make people come back to movie theaters? 
  4. What unique business model can movie theaters adopt? Think of unique pricing strategies, marketing strategies, etc. 
    Submissions will be graded on the following criteria:
  • 1-10 Scale
Reward Tiers
Top 10%
will share $500
Next 15%
will share $200
Next 25%
will share $100
Actual individual rewards will be based on the total number of eligible solutions.
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