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QUICK SOLVE: Reinvent online grocery shopping! First 25 novel responses win
business e-commerce shopping consumer insights online
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*** We will reward the first 25 solvers to submit NOVEL answers. Of those 25, the top 5 will receive $100 each, and all other winners will receive $25 each. Only solvers in the United States are eligible for rewards. ***

Online shopping is becoming an increasingly prominent part of our day-to-day lives. Across retail categories, we’re seeing an explosion of demand for online purchasing and payment options. We have been engaged by a large technology company to envision and design the future of online grocery shopping.


Answer the following in detail:

  1. What are your greatest pain points or frustrations when it comes to grocery shopping online?
  2. Imagine a new product, service, or experience that could motivate you to do more online grocery shopping. Describe what it is, how it would work and why it would motivate you to do more online grocery shopping. (For example, Warby Parker’s at-home try-ons revolutionized the category of shopping for glasses online. Another example might be the Casper or Leesa mattress in a box delivery mechanism and how they revolutionized shopping for mattresses online. What similar idea(s) do you have for grocery shopping online?)

Submissions will be graded on creativity, level of detail, and originality. Top submissions will be thoroughly detailed.

Submission questions

What is your full legal name? Include first, middle (if applicable), and last.


Where do you currently reside? Include city, state, and country.


Do you hold a Director or Officer position, or are you a Significant Shareholder, at any public or private company?


If you answered yes to the previous question, provide the full legal name for each company and its country of domicile.

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Your solution must be at least 200 characters long
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