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What features do you want in a wearable for dogs?
Challenge Type: business
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$800
top 50%
223
submissions
DONE
66 months ago

Calling all pet parents and dog lovers alike!  You may be familiar with wearable technology for pets. Similar to a FitBit, today's pet wearables come equipped with capabilities such as location tracking, activity-level and health monitoring, and some can even aid in training (ex: a wearable that emits vibrations for behavior conditioning).  As wearable devices for pets grow increasingly popular, we want to create THE wearable that dog owners will be dying to have!

Deliverables

We are interested in the features of a dog wearable that would make pet parents excited to buy it and continue to use it.  Specifically, please answer the survey questions and the following three short-answer questions in the open text box: 

  1. What kind of feedback would you be most interested in receiving from your dog's wearable device?  This could be feedback that is offered in wearables today, or something totally new that isn't available yet!
  2. Imagine you have heard about a new dog wearable that you HAVE to have.  What features and functions does it offer that make you want to buy it?  
  3. Think about the features / functions of a dog wearable that you would get the most use out of as a dog owner.  Now complete this sentence: "I would have my pet wear the device all the time if it only did  ___________"
    Submissions will be graded on the following criteria:
  • Rating
Reward Tiers
Top 10%
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Next 15%
will share $200
Next 25%
will share $100
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Submission questions


Which one best describes you?

(Required)
I currently own a dog
I am considering getting a dog
I do not own a dog and do not plan on it at this time

Is your dog microchipped?

(Required)
Yes
No
I do not own a dog

Do you currently own a dog wearable?

(Required)
yes
no
NA / I do not own a dog

If you currently use or have used a dog wearable, what do you see as the biggest drawback? 

battery life
bulky form factor
recurring fees for location services
other (please specify in the next question)

If you answered "other" in the question above, please explain below:

How much would you be willing to pay for a wearable with the features you are looking for?

(Required)
$20 - $50
$50 - $100
$100 - $150
above $150
0 characters Average: 1713 characters
Your solution must be at least 200 characters long
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