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Share feedback on a new frozen pizza brand to launch March 2018!
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Farmhouse Pizza will be launched in March of 2018. This brand will reflect a high standard of quality and authenticity to attract new customers to the frozen pizza category. This pizza is unique in that it is a flavorful organic pizza with an all-natural rising crust!  We’re looking for your feedback on the packaging and our website, as well as social media strategies to launch.

                                                 

Please review information about our new brand at FarmhousePizzas.com before completing the survey and short-answer questions in the Deliverables section below:

Deliverables

PLEASE COMPLETE THE SURVEY AND SUBMIT ANSWERS TO THE SHORT-ANSWER QUESTIONS BENEATH IT TO BE CONSIDERED FOR A PRIZE

Answer each of the survey questions, and make sure to hit submit on your survey form before submitting your responses to the separate MindSumo deliverable questions.

First, complete and submit this form:


Next, please submit your answers to the following questions:

1. What are the top 3 reasons why you would purchase a frozen pizza? 

2. Explain why or why not the packaging appeals to you as a customer.  What would you change about the packaging to make you more likely to purchase the pizza?


  3. What marketing tactics would you use to attract new Millennial customers to this brand?

4. Why would these tactics appeal to the Millennial demographic when choosing a pizza brand?

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
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