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What's your idea for a new, plant-based food that consumers will love?
food science product development food consumer insights plants vegetarian cpg
top 50%
24 months ago
Small pic plantbased

NOTE: Only solvers in the United States will be eligible to receive rewards on this challenge.

As more and more Americans make the transition to diets that are predominantly or fully plant based, the need for healthy, delicious plant-based food items that require little to no prep work increases. Our company, which makes a wide range of fruit and vegetable products, wants to meet that need.


Help us come up with a new, plant-based food item. Your idea could be a meal, a mini-meal, or a snack, but you must answer the following questions in detail:

  1. What is your idea for the product? In your answer, include:
    1. The ingredients. Be specific! What about these ingredients make it plant based, ie., how do you define a plant-based food?