|Baking, Cooking, & Spreads Company||Next Challenge: Propose a new technology to address a societal issue|
Fat is an important part of a healthy diet, helping the body absorb key nutrients and providing energy. However, it is important to distinguish between animal-based fats and plant-based fats (example products: Country Crock and I Can't Believe It's Not Butter). Plant-based fats and oils have the following advantages:
- -They are higher in healthy, unsaturated fats.
- -They compliment a lifestyle of eating less meat.
- -They are better for the planet since they are less carbon intensive to produce than fats and oils from animals.
We want to encourage consumers to move towards using plant-based fats and oils over animal-based fats. We are interested in BIG, CREATIVE ideas to captivate consumers that go above and beyond a traditional TV advertisement. Ideally, this idea will align with the plant-based movement by showing support to something or someone that is already a part of the movement.
What is your BOLD idea to get consumers more interested in eating plant-based fats over animal-based fats? Specifically, please answer the following:
- Describe your idea that will start a movement of people away from animal-based fats and toward plant-based fats. Please include key details.
- Does your plan work with a group, product, or company that is already part of the plant-based movement?
- Why will your idea resonate, go viral, or get people talking? What about it stands out?
- Where and how should we make your idea happen?
Please Note: We would like to especially encourage European students to participate! If you are from Europe or currently studying at a European university, please submit your ideas!
Submissions will be graded on the following criteria:
- Meets Deliverables
will share $1,000
will share $400
will share $200
|$55.60||Gehad Omran Arab Academy for Science, Technology, and Maritime Transport|
|$55.60||Ian McDonald University of Central Florida|
|$55.60||Tanner Lambert South Dakota State University|
|$55.60||L Gelauff Stanford University|
|$55.60||Angelique Badillo University of Central Florida|
|$55.60||Jen Evans New School University|
|$55.60||Angel Temaj Penn Foster University|
|$55.60||Remir Shehu Benedictine University|
|$55.60||Rafael Hoekstra Universitat Rovira i Virgili|
|$55.60||Samantha Machado University of King's College|
|$55.60||Rituraj Borah University of Antwerp|
|$55.60||Emily Rose University of Illinois|
|$55.60||Giancarlo Sader University of Central Florida|
|$55.60||hayley ullman University of Central Florida|
|$55.60||Kate Williams Central Piedmont Community College|
|$55.60||esty shulman Ryerson University|
|$55.60||Pedro M University of Providence|
|$15.40||Yaxin Li University of California at Berkeley|
|$15.40||K B Ferris State University|
|$15.40||Grace Demill Queen's University|
|$15.40||QIANWEN CHEN Saint Joseph's University|
|$15.40||Ryan Holcombe Virginia Polytechnic Institute and State University|
|$15.40||Karlie McMillan Ambrose University College|
|$15.40||David Zhang University of Waterloo|
|$15.40||Jurian Hendrikse Tilburg University|
|$15.40||Jenna Scates University of Central Florida|
|$15.40||Sharicia Mason Jacobs University Bremen|
|$15.40||Sumana Mahata UCSD|
|$15.40||Alice Fang University of Western Ontario|
|$15.40||Ajay Sharma JAMK University of Applied Science,Finland|
|$15.40||Alara Deniz Istanbul Technical University|
|$15.40||Jesse Ely University of Central Florida|