Next Challenge: Tell us why you love MindSumo
Submit 3 names for our new brand of economy hotels
top 15
solutions max
Small pic brainstorm

A prominent hospitality company is considering developing a new economy/budget hotel brand that is targeted at the modern traveler. The brand will provide more stylish design than typically experienced in economy-tier hotels. The design centerpiece is the room, which offers a relaxed, stylish environment with comfortable bedding and a chic, modern-feeling bathroom. The spacious lobby provides guests with an attractive area where they can meet with friends, work, or relax.


Propose THREE names for this new hotel brand. Names should be catchy (like LiV, Vox, Yu, Signal, or Caya) and have global potential. Avoid proposing names that are 1) Overly descriptive like “Economy Hotel” or 2) Similar to any existing hospitality or restaurant chains (please do a quick Google check).

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Top 10 share $500 Next 5 share $100
$50.00 N Columbia University
$50.00 C University of Michigan
$50.00 J California Institute of Technology
$50.00 Square pic 60 website profile picture Stanford University
$50.00 Square pic 60 2645fa1 2 Carnegie Mellon University
$50.00 Square pic 60 befunky underpainting 1 University of Toronto
$50.00 Y The Ohio State University
$50.00 Square pic 60 img 7195 UNIVERSITY OF CALIFORNIA
$50.00 G Southern Methodist University
$50.00 Square pic 60 mindsumo Grinnell College
$20.00 Square pic 60 me University of Pennsylvania
$20.00 C Stanford University
$20.00 B University of Illinois
$20.00 J Stanford University
$20.00 Square pic 60 me University of California at Davis
Submission questions
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