Anonymous Company
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Teach Millennials financial literacy, build lasting relationships
$1,600
top 50%
125
submissions
DONE
70 months ago
As a group, Millennials are highly distrustful of financial institutions. The 2008 global financial crisis and its fallout made life difficult for many of their parents, and as a result these young adults have shied away from embracing the industry to the same extent prior generations did. We think that targeted educational resources could be an illuminating experience for Millennials that helps bring them back to financial institutions, such as life insurance companies, looking to make a lasting positive impact in their lives.
Deliverables
Propose an education plan that will help Millennials learn financial literacy and regain their trust. Your solutions should do the following:
- Identify an entry point for this conversation with Millennials. What content and education resources would be valuable and engaging for this generation, and why?
- How do we maintain continuous interaction? We want to stay in touch with Millennials after the initial educational experience. How do we continue being helpful without pushing products and services on Millennials?
- Where should we initially reach these Millennials? Through technologies, partners, or other means? Give a detailed response with specifics.
- What role should a financial adviser have in this education plan? How would the involvement of a financial adviser affect your level of trust for the industry?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
Leaderboard
| $76.90 |
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Nicholas McKennon University of Central Florida | |
| $76.90 |
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Jennifer Miller Walden University | |
| $76.90 |
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Vanessa Penate Miami Dade College | |
| $76.90 |
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Ansh Tayal National Institute of Technology Trichy | |
| $76.90 |
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Archit Nandi University of Florida | |
| $76.90 |
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Franz Magnaye University of Central Florida | |
| $76.90 |
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Meagan Bartlett Columbus State Community College | |
| $76.90 |
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Kyla Scanlon Western Kentucky University | |
| $76.90 |
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ANAS ELSABAGH University of Waterloo | |
| $76.90 |
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Jon Hayes | |
| $76.90 |
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alibertij | |
| $76.90 |
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Paul Reed Pomona College | |
| $76.90 |
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Michelle Anderson University of Central Florida | |
| $21.10 |
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Taylor Beam University of Central Florida | |
| $21.10 |
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Robert S Cinnamon Virginia Community College System | |
| $21.10 |
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Raj Agarwal Indian Institute of Technology - Bombay | |
| $21.10 |
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Matthew Gaiser Queen's University | |
| $21.10 |
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Trevor McCarthy University of Central Florida | |
| $21.10 |
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Kyle Kirshenbaum University of Central Florida | |
| $21.10 |
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Joseph Lembo Elon University | |
| $21.10 |
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Francis Daniel Santia Harvard University | |
| $21.10 |
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Danielle McDougal Indiana University-Purdue University Indianapolis | |
| $21.10 |
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Kate Glazko University of Southern California | |
| $21.10 |
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Kyle Bokuniewicz University of Central Florida | |
| $21.10 |
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Keaton Leslie University of Central Florida | |
| $21.10 |
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Alexander Rigal University of Central Florida | |
| $21.10 |
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jarettwegner University of Central Florida | |
| $21.10 |
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Andrew Barszcz University of Central Florida | |
| $21.10 |
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Sarah Juliani University of Pittsburgh | |
| $21.10 |
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Helen Shen University of Toronto | |
| $21.10 |