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How can wearable devices be used to promote and track both physical and financial health?
business product development product design public health customer experience customer engagement idea generation consumer insights product innovation
$1,000
top 30
116
submissions
DONE
5 months ago
Small pic wearables 746x419

A bank wants to make their customers lives better by helping them to achieve both their financial health and physical health goals by offering a differentiated digital experience. The bank needs your help to develop a concept that they could bring to market which would ideally include wearable technology. 


Deliverables

Please propose a product/service concept idea by answering the following questions:

  1. Do you currently have a wearable device (such as fit bit, apple watch, Samsung watch, etc.) Yes or No
  2. If yes, which one (brand)?
  3. Both physical and financial health are important. In what way(s) might the bank support its customers with their financial health and physical health goals?
  4. How can the bank use wearable technology specifically to support its customers financial & physical health goals? (Consider the potential data available, ability to send notifications, and other features enabled by wearable devices)
  5. What rewards could the bank provide to incentivize its customers to achieve their goals? How would these goals be tracked?
  6. Would you use a wearable device to conduct your banking? Please explain.
  7. Which banking tasks/services would you use your wearable device for specifically? (e.g transaction notifications, transfers, etc.)
  8. Which company should the bank partner with for this concept? Be specific giving the company name and why they would be a good partner.


    Submissions will be graded on the following criteria:
  • 1-10 Scale
Reward Tiers
10 Winners
will receive $60 each
20 Honorable Mentions
will receive $20 each
Leaderboard
$60.00 T University of Vermont
$60.00 Square pic 60 38197 McGill University
$60.00 Square pic 60 img 20180331 103848246 top original
$60.00 M
$60.00 Square pic 60 img 9478 University of Mines and Technology, Ghana
$60.00 C Gap year
$60.00 T
$60.00 Square pic 60 logo attempt University of Toronto
$60.00 9k5o6chl normal Trinity University
$60.00 Picture?width=160
$20.00 M
$20.00 Square pic 60 aa52d69f 1c0e 4e46 b472 252a874a45ca McMaster University
$20.00 T Morningside College
$20.00 Square pic 60 12138609 10153768827463953 5951231807104762745 o Stevens Institute of Technology
$20.00 J
$20.00 Square pic 60 screenshot 20201214 225715 2 Oxford University
$20.00 Square pic 60 images University of South Florida
$20.00 R
$20.00 P Georgetown University
$20.00 Square pic 60 traeonna head  web300forcircle University of Toledo
$20.00 C North Carolina State University
$20.00 Square pic 60 inshot 20200923 200028765 San Jose State University
$20.00 A
$20.00 Picture?width=160 Michigan State University
$20.00 Square pic 60 zain University of Cincinnati
$20.00 Square pic 60 img 20201117 123037 384 Abdul Kalam Technical University, Lucknow
$20.00 Square pic 60 matthew gaiser calgary bow headshot  1 Queen's University
$20.00 J
$20.00 N
$20.00 T University of Tennessee
Submission questions