Abakingco

What's the next great food mashup to feature a sweet baked good?

Television, magazines, and social media are exposing us to more and more new and unique food textures, forms, and flavors. Experimenting with new foods and flavors is exhilarating and an adventurous way to express one's personality. In response, more chefs, bakers, and food companies are combining the relative safety of a known food or ingredient with other foods to make something new and different.

Recent examples of this trend include the cronut, the brookie, chicken and waffles, or waffle tacos.

16K
top 50%
83
submissions
DONE
5 months ago
Small pic mashup moodboard
Deliverables

What's the next food mashup that uses at least one sweet baked good to become an exciting trend among Millennials? Specifically:

  1. What food items would you combine to create a new mashup? Remember to use at least one sweet baked good.

  2. Describe the flavor and texture of this product.

  3. What would you name this product? Try for something catchy!

  4. Where would this product be sold: at grocery stores, bakeries, convenience stores, dine-in restaurants, or somewhere else? When would you eat this product, and how often?

CRITERIA: Remember, we are looking for new ideas, not slightly tweaked versions of the cronut, brookie, or other ideas listed above. Strong solutions will do a good job of describing the flavor, form, and texture of the product.

Submit your solution
Leaderboard
This challenge has received 83 submissions
Top 10% share 10.0K Next 15% share 4000.0 Next 25% share 2000.0
1111 Square pic img 20160214 085237617 Columbus State Community College
1111 I University of Sydney
1111 S Lehigh University
1111 Square pic hamish Stanford University
1111 Square pic img 8308 Indiana University
1111 M Campbell University
1111 Square pic fullsizerender 5 George Washington University
1111 Square pic mountain crop Stanford University
1111 Square pic prof pic1 Brigham Young University
333 H East Carolina University
333 G University of California at Berkeley
333 P University of Michigan
333 Square pic 04 03 1 stock market prices web bxscience
333 K Bloomsburg University of Pennsylvania
333 Square pic img 0110 University of Massachusetts
333 Square pic 13417509 10204920383928013 5381781288974370839 n University of Central Florida
333 Square pic li Johns Hopkins University
333 N Lehigh University
333 D University of Michigan
333 Square pic img 1083 University of Hawaii
333 Square pic bird average bird lifespans thinkstock 155253666 McMaster University
95 Square pic image University of Nevada, Las Vegas
95 Square pic headshot Indiana University
95 Square pic win 20160503 09 55 37 pro Wilkes
95 Square pic 10 31 14 pro Walden University
95 A Elon University
95 Square pic img 1527 Ivy Tech Community College of Indiana
95 R Georgia Perimeter College
95 Square pic win 20150412 101532 Brigham Young University
95 O University of Colorado
95 Square pic qiong 2  1 University of Massachusetts
95 Square pic img 3393 Assumption University
95 A Indiana University
95 M Indiana University
95 R Hofstra University
95 P University of Illinois
95 H New School University
95 D University of California, Riverside
95 S University of British Columbia
95 Square pic deckprof.jpg University of Rochester
95 Square pic img 6106 City University of New York
95 Square pic image Culinary
Contact Us!
Share your thoughts, ideas and stories with 300,000 peers Write for our Blog