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What's the reasoning behind the demand for alternative health care?
$1,600
top 50%
173
submissions
DONE
65 months ago

In the American health care industry, one of the most interesting trends is a growing demand for alternative medicine, such as chiropractic, massage therapy, and acupuncture. This growing practice is especially prevalent among younger generations. As a major health care provider, we feel compelled to help patients interested in alternative medicine.
Deliverables
Help us understand where Millennials see real value in alternative care. Specifically, think about the following:
- What would you like to see in an insurance product that is positioned more as an alternative health care product than a traditional health care product?
- Who would such a product appeal to, and how can we best market it to them?
- How should we market health care products to young adult audiences looking to purchase health insurance for the first time in their lives?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
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RAHUL SASIDHARAN College of Engineering, Trivandrum | |
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Archit Rastogi University of Massachusetts | |
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Alexandra Jednorski Drexel University | |
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Jacob Schwing University of Central Florida | |
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Phillip Rodgers University of Central Florida | |
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Zachary Barrett University of Central Florida | |
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PRAVEEN R ANNA UNIVERSITY, CHENNAI | |
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Nitin Maurya Indian Institute of Technology - Bombay | |
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Praveen Venkatesan Anna University, India | |
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Jessica Thompson Northeastern University | |
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Steven Robert Bamber | |
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Philipp Karasch University of Central Florida | |
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Amy Kitson Griffithuni | |
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Eldar Halilov University of Massachusetts - Lowell | |
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Elizabeth G. University of Washington | |
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muhammed kajee University of Central Florida | |
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Jacky Lee University of Central Florida | |
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Brittany Flickinger University of Central Florida | |
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Ben Brodsky University of Central Florida | |
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Jhon Updike Miami Dade College | |
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Jake Kromanaker University of Central Florida | |
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Matthew Wittbrodt University of Central Florida | |
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