Anonymous Insurance Company
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Next Challenge: How can we make our Poise pad packaging better for female consumers? |
Historically insurance comes in many forms - auto insurance, renters, home, personal property, and life just to name a few. Since the early 20th century, insurance has played a role in people’s lives by covering them in the event of catastrophes, perils and unfortunate life events. In exchange, people and businesses typically pay some kind of monthly or biannual fee for the coverage.
However, new technologies such as the wearables, mobile, smart materials, cloud computing, social media, big data, drones, driverless cars, crypto currencies, contextual computing, 3D printing, and artificial intelligence are poised to permanently change the traditional insurance industry, disrupting old products services and outdated business models.
What does insurance look like to you in the 10 years?
Regardless of the technological changes on the horizon, what products, services or policy coverages could be offered to make you fall in love with your insurance company?
What can an insurance company (which sells property and casualty insurance – not health insurance) do to help enhance your life or your business? What might that look like? What services and benefit would you want them to provide?
Please submit the following:
1. EXECUTIVE SUMMARY: A high level description of what you are proposing and how it addresses the future of insurance. Clearly explain how your offering works and why consumers might like it. Make sure to define a specific consumer want/need, and structure your ideas around addressing that need.
2. GRAPHICS: Some illustration of your ideas. This could be wireframes, infographics, storyboards, anything really. Include references or annotations which clearly support your executive summary.
CRITERIA:
The best ideas will describe what the future of insurance looks like in 10 years. These ideas will support any consumer needs or goals and also provide potential business opportunities for our organization.
Ideas should be focused around casualty insurance (NOT life insurance or health insurance)
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
| Top 5 share $750 | Next 5 share $250 |
| $150.00 |
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Nick Huang Cornell University | |
| $150.00 |
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Jesse Cohen Wesleyan University | |
| $150.00 |
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Vidur Sanandan University of California, Los Angeles | |
| $150.00 |
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Michael Ligier New York University | |
| $150.00 |
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jim bridges Columbus State Community College | |
| $50.00 |
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Chelsea Chadwick University of Wisconsin - River Falls | |
| $50.00 |
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Alexander Piscitelli Arizona State University | |
| $50.00 |
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Chelsea Hoang University of Florida | |
| $50.00 |
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ANH HOANG clpccd | |
| $50.00 |
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Dan Cascaval Carnegie Mellon University |
