Spectrum Brands
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Next Challenge: Help us create the next wave of essential self-care products (WRITTEN IDEA + VIDEO PITCH) |
What would you name a natural garden spray product?
$800
top 50%
339
submissions
DONE
62 months
Garden Safe® brand consists of products which protect the plants in your garden against bugs, fungus, disease, and other harmful environmental dangers. Our branded products are an attractive option for gardeners seeking natural/organic solutions to their gardening needs.
One of the products in development is a spray that protects fruits, vegetables, ornamentals and houseplants by killing harmful insects. This product is certified for organic gardening and can be used both indoors and outdoors. The delivery method of this product is called a bag on valve. Bag on valves look and spray like traditional aerosols, but do not release traditional propellants, such as propane. The inside of the can holds a bag containing the organic pesticide, surrounded by compressed air. The product is dispensed by compressed air simply squeezing the bag when the spray button is pressed. This type of delivery system allows Garden Safe to stay true to the brand’s identity as an organic, natural and eco-friendly solution.
Deliverables
We want you to submit ideas for what to name this new product that is used as a spray to protect against bugs.
Your name idea(s) should highlight these product features:
1) The air-powered delivery system that makes this product organic & eco-friendly
2) The functional benefits of the product (kills bugs, fungus, disease, etc.)
Please specify which product feature your idea highlights, and feel free to propose multiple names if you want to try highlighting both product features individually.
NOTE - Keep in mind Garden Safe's brand identity as a line of organic, natural and eco-friendly products when submitting your name idea.
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Submissions will be graded on the following criteria:
- 1-10 scale
Additional Materials:
Reward Tiers
Top 10%
will share $500
Next 15%
will share $200
Next 25%
will share $100
Actual individual rewards will be based on the total number of eligible solutions.
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