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How do you want to send gift cards from your phone?

Bouxtie is an app that makes sending and receiving digital gift cards easy. All you need to do is select a top retail brand, select a contact from your phone, and send them a gift card for whatever amount you like. You can even customize your gift with text, photos and video, and your recipient can send back a multimedia thank you also!

Check out our 15 second video or our website to learn more. Better yet: download our app and give it a try!

We think Bouxtie is a great fit for college students, and we want your feedback on how we can become the best fit for your demographic.

10K
top 15
170
submissions
DONE
9 months ago
Deliverables

Answer each item separately to help us make Bouxtie a perfect fit for college students:

1. Explain a scenario in which you would use Bouxtie to send a gift card (Who would you send it to? For what reason? What retailer’s gift card would you send?).

2. Explain a scenario in which your parent or a friend would use Bouxtie to send a gift card to you (Would you suggest to them to use Bouxtie? How would you tell them to? Why would they send you the card? What gift card would you like to receive?).

(Featured deliverable) 3. We know that people will give gifts on birthdays, for graduations, and on holidays. What other scenarios can be celebrated with Bouxtie? How can we make gift-giving with Bouxtie an every day event?

4. Bouxtie lets users send their own personalized photo/video greetings & thank yous along with gift cards. How important is this functionality and what is the best way to leverage it?

Things to consider:

- Our goal for Bouxtie is to make it a “household name”, something everyone knows about and uses as part of their daily life. Your solution will help us learn more about the ways it could become a part of yours!

- We highly suggest that you download Bouxtie and try using the app before submitting your solution

- Winning submisisons will be detailed and give insight into how Bouxtie can become a fit with your lifestyle

- Bouxtie is currently only on iOS but will be available on Android on April 15th

Submit your solution
Leaderboard
This challenge has received 170 submissions
Top 5 share 7500 Next 10 share 2500
1500 Square pic ashleigh edit Binghamton University, SUNY
1500 Square pic img 5883 Indiana University-Purdue University Indianapolis
1500 Square pic 12019927 1701094250119348 3612663342353153593 n Radford University
1500 0 gplyktqgp7 mrnvcxq dkaqayul7pzucxaa3krfxtw5yilubavztokplkgalx srykf8wbj1xqid Queen's University
1500 Square pic self portrait 1 University of Colorado
250 A Indian Institute of Technology - Bombay
250 Square pic unknown Williams College
250 B University of Illinois
250 Square pic enhanced 6852 1449872936 11 Lone Star College
250 Square pic 14902770 214506395626539 4640957950319321952 o Webster University
250 P Georgetown University
250 Square pic 11188380 1645587272341154 740714403614729870 n University of Massachusetts
250 Square pic 20141224 193836 Pasco-Hernando State College
250 M Loyola University Chicago
250 B University of Central Florida
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