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How should we refresh our graphics?
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62 months ago
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The creative, unique, and product-specific graphics on each bottle and can of Brisk is one of the most important parts of our visual brand. Now, Brisk is teaming up with the top up-and-coming young artists to refresh our background graphics for each Brisk flavor. Brisk needs you to be our art director on this project!

As an example, maybe lemonade makes you think of summer, and summer means music festivals. In that case, you would suggest a lemon and music theme for the Brisk Lemonade flavor. What themes would you associate with our other flavors?

NOTE: Please think outside the box. Suggesting images of fruit is only a starting point. Consider what items and images you can think of that are more creative.


Help us come up with visual themes for the background art on our Brisk products. Specifically, do the following:

  1. Choose three of the Brisk flavors listed below.
  2. For each flavor you choose, propose an artistic theme for its background art. Tell us which images and concepts you would use, and why.
  3. How does your theme fit the Brisk audience and demographic?
  4. BONUS POINTS: Attach a collage of a few images and graphics for one of your chosen flavors, giving us a visual idea of what you think would look good on a Brisk bottle or can!
  5. Please choose from the following line of Brisk products:

    · Lemon Iced Tea

    · Raspberry Iced Tea

    · Mango Fiesta Iced Tea

    · Peach Iced Tea

    · Strawberry Melon Iced Tea

    · Pineapple Passionfruit Iced Tea

    · Diet Lemon Iced Tea

    · Lemonade Half and Half

    · Cherry Limeade Half and Half

    · Tropical Lemonade Half and Half

    · Lemonade

    · Pink Lemonade

    · Fruit Punch

    · Lemonade Light

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
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$26.70 Square pic 60 mahtma with me National Institute of Technology Trichy
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$26.70 Picture?width=160 University of Central Florida
$26.70 Square pic 60 12662023 466524720213331 8789386641812956843 n University of Central Florida
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$26.70 Square pic 60 1377113 10151636994271767 720545548 n Auburn University of Montgomery
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$8.30 B University of Central Florida
$8.30 Square pic 60 15094462 1312283952139250 7843744362782872529 n St. Cloud State University