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QUICK SOLVE: How would you transform your cashless transaction experience?
business india consumer experience transactions
$250
top 5
75
submissions
DONE
2 months ago
Small pic india cashless

NOTE: This challenge is only open to solvers in India, Southeast Asia, and Africa.

Globally, we're making strides to a cashless transaction economy and digital transactions are on a rise - for everything from using PayTM for cab services, to credit cards on Amazon or using UPI for payments in store.

Surely you want the best digital payment experience if this is how you're going to be making payments day to day. We want to hear about what you love and dislike about your digital payment experience to help make it better! Think about your entire customer journey from when you signed up for an e-wallet, made a purchase online, used the payment provider app to manage your account or even contacted the customer service of the payment provider for a refund or dispute. We then want to hear your creative ideas about how to improve some aspect of the experience.

Deliverables

Considering that experience:

  1. What digital payment provider do you use the most and what features do you love that they offer? Is there anything that stands out against its competitors (list any competitors referenced)?
  2. What aspects do you dislike about your digital payment experience?
  3. What could a digital payment company do to really WOW you and enhance the user experience? Think beyond giving deals/discounts.
    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Leaderboard
Top 5 share $250
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