Create the next delicious frozen snack from Totino's
$1,000
top 10
308
submissions
DONE
24 months ago
Small pic totinos at albertsons

Our Totino's brand is famous for providing an array of delicious frozen pizza and pizza roll products that are enjoyed by college students across the country. We have had success in creating a variety of flavor combinations for our pizza and pizza rolls, but we are interested in discovering ideas for a new frozen snack that fits the Totino's brand, and would be popular among college students.

This new product could be a snack, small meal replacement, or fill another food need typically found among hungry college students. Ideally, we want ideas that you and your friends would want in your freezer!

Deliverables

Please complete the following:

1) Explain your new product idea in detail.

- What ingredients would you use to make your snack idea?

- How would it be prepared?

- What would you name your product?

- What would it look like, and how would it be eaten?

2) What would the packaging of your product look like?

3) Explain why you think your product idea would be popular among college students. When do you think they would eat your product during the day?

4) If applicable, attach a sketch/design of what your product would look like, along with any unique packaging.

Criteria: Keep the following in mind:

1) Your solution should fit the Totino's brand image, but should NOT just be a new flavor of frozen pizza or pizza roll.

2) Try to think of something that is unique to what is currently available in the grocery store.

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
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