Due to the nature and general focus of this brand launch, this challenge is open to Indian-Solvers only. Location will be verified and if you are not currently in India your submission cannot be accepted.

BFGoodrich is a well-known tire brand in the United States. Whether you are a commuter, an off-road enthusiast or something in-between, BFGoodrich has a wide range of products available to suit all driver needs/preferences. However, our brand is not currently available in India and, with our upcoming brand launch in India, we need your help to better understand the market. Establishing brand-awareness in a new country/market is of the utmost importance in order for the launch to be successful. Therefore, we want to hear from the Indian solvers to solicit the perspective of people who live in India. 

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