Connectivity in vehicles is increasing, with connected features ranging from automated monitoring and reporting of emergency situations (accidents, flat tires, etc.) to active management of maintenance, driver behavior, and logistics.

The value is of these new connected vehicle features is created by improving return on investment to vehicle owners by improving things like driver/fuel efficiency, driver safety, and real-time predictive vehicle maintenance. An existing example would be a connected device on the vehicle that can read engine failure codes and successfully interpret the information to suggest a recommended course of action to the driver.

We are looking for unmet needs that customers are willing to pay for when it comes to the connectivity of their vehicle. The goal is a s