How should we display mobile ads in a newsfeed?
$1,000
top 10
20
submissions
20
solutions max
Small pic smartphones

Facebook has over 550 million mobile users. A recent study indicates that in the next few years, nearly $20 billion will be spent each year on mobile advertising. Facebook is looking to monetize its mobile platform more effectively, and to display ads without hurting the user experience.

Deliverables

1) Propose a method to display mobile advertisements that is unobtrusive and intuitive to the user.

2) If helpful, attach a basic mockup of the interface to show how the ad is displayed or a diagram to explain the page flow.

NOTE: Avoid replicating Facebook’s recently launched Sponsored Stories. Sponsored stories are status updates that double as ads in the mobile news feed.

Leaderboard
Top 5 share $750 Next 5 share $250
$150.00 Square pic 60 formal2 Massachusetts Institute of Technology
$150.00 P Uc Berkeley
$150.00 J Carnegie Mellon University
$150.00 N Carnegie Mellon University
$150.00 Square pic 60 avatar square Stanford University
$50.00 J Stanford University
$50.00 Square pic 60 picture 36 University of California at Berkeley
$50.00 G Stanford University
$50.00 D University of Pennsylvania
$50.00 Square pic 60 pro University of California at Berkeley
Want to stay up to date with new challenges? Follow us on Instagram under @mindsumo!