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How will virtual reality change consumer experiences in the future?
Challenge Type: business
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$1,000
top 10
145
submissions
DONE
114 months

When it comes to technology, it’s amazing how quickly different customer experiences change over time. For example, 15 years ago we were still listening to music on CD’s, and the term “smartphone” didn’t exist in society’s collective vocabulary.

We believe virtual reality is a technology that has tremendous potential to disrupt a number of customer experiences and interactions in the coming years. Whether it’s obvious applications like video games, or other industries like education, healthcare, or construction, we are interested in exploring the different ways virtual reality will shape our experiences in the coming years.

Deliverables

Please complete the following:

1) Describe one or more use case(s) for how virtual reality will redefine a specific customer experience/interaction in the future.

· What is the existing customer experience that virtual reality will replace?

· Tell us why virtual reality offers a better solution to the existing customer experience

2) What would be required for your solution(s) to actually be implemented? (new technologies, customer awareness/education, etc.)

3) If helpful, attach a mock