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Next Challenge: How Can a New Alcoholic Beverage Brand Create a Memorable Sampling Experience? |

Ice cream and cookies. How hard can it be, right? But in reality, it's more difficult than you think to make and sell ice cream sandwiches. That's why we want your input on a few different wafer options for our future line of ice cream sandwiches!
If you are unfamiliar with any of the items listed below, click these links for images.
- Brownie
- Donut
YOU MUST BOTH COMPLETE THE SURVEY AND SUBMIT A RESPONSE IN THE TEXT BOX BELOW IT TO BE CONSIDERED FOR A PRIZE
Answer each of these questions, and make sure to hit submit on your survey form before submitted your MindSumo response.
First, complete and submit this form.
Next, answer these question.
- If you could, what would entice you to eat an ice cream sandwich every day?
- The potential combinations of cookies and ice cream flavors are virtually endless. What would be your ideal combination? Please describe the flavor and texture of each component.
- How often do you eat ice cream sandwiches?
- With all the other available options, what drives or motivates you to choose an ice cream sandwich?
CRITERIA: Winners will be chosen based on whether they answer every question and how descriptive their responses are regarding what would motivate you to eat an ice cream sandwich daily.
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
$37.00 |
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Julie Meyerson Purdue University | |
$37.00 |
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David Domingo Rutgers, The State University of New Jersey | |
$37.00 |
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Brett G University of Pennsylvania | |
$37.00 |
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Ossama El Nadi York University | |
$37.00 |
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Abhijeet Mavi Indian Institute of Technology - Madras | |
$37.00 |
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Katherine Bober University of Wisconsin | |
$37.00 |
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Huy Han | |
$37.00 |
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Pedro M University of Providence | |
$37.00 |
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Amanda Jensen North Dakota State University | |
$37.00 |
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Harris Wekselblatt University of Pennsylvania | |
$37.00 |
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Aleka Dey Clemson University | |
$37.00 |
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Emmanuel Scur University of Central Florida | |
$37.00 |
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Joey Gallo Monmouth University | |
$37.00 |
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Abdel Nabut Valencia College | |
$37.00 |
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Lauren Blastow Westga | |
$37.00 |
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John Greathouse University of Central Florida | |
$37.00 |
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Vihang Jumle University of Mumbai | |
$37.00 |
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Farshid Ghaemmaghami Strayer University | |
$37.00 |
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Sophia T McMaster University | |
$37.00 |
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James Rodriguez Nova Southeastern University | |
$37.00 |
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Christine Vargas San Diego State University | |
$37.00 |
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Colby Koklas Chapman University | |
$37.00 |
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Tahir Mohideen Loyola University Chicago | |
$37.00 |
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Sherry Wang Rutgers, The State University of New Jersey | |
$37.00 |
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Linde Parcels Saint Louis University | |
$37.00 |
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Deekshith Reddy Parupati | |
$37.00 |
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kartik Gupta Thapar University | |
$10.30 |
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Francis Daniel Santia Harvard University | |
$10.30 |
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