Imagine new use cases where car and home work together
engineering market research communication market analysis internet
$1,000
top 10
515
submissions
DONE
32 months ago
Small pic home automation

The internet of things is expected to connect 28 billion ‘things’ by 2020. The connected car as well as the connected home will be two of the key areas with high impact. Mercedes-Benz has some of the most advanced connected vehicles on the market and could, at any given time, collect hundreds of data points about the car, the driver, and the context / surroundings. This variety of unique data, if connected with the driver’s home, could enable dozens of new services and use cases.

Deliverables

Look at your car and home – what are some of the things you wish your car knew about your home, or what things do you wish your car could control at your home? Or, possibly the other way around, what information about the car would be valuable to your home? Where does the car’s data have a clear advantage over the smartphone? Can you think of use cases where using the in-car controls are advantageous, superior, or provide more ease of use than executing a similar task on a smartphone (besides minimizing driver distraction)?

Describe a valuable use case (or cases) where the car and home can communicate with one another to improve the life of the driver or passenger. Use as much detail as possible (3 paragraph minimum). Focus on use cases that are unique to the vehicle.

Criteria:

Put yourself in the shoes of a driver in 5 years - be imaginative but practical!

Avoid ‘common’ ideas about controlling home climate or turning on kitchen appliances. Instead, focus on unique use cases where the car and car data brings value into the equation.

    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
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