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Next Challenge: What's your clever idea for reducing food waste? |
Understanding what motivates millennials--America's largest group of consumers--is crucial for any organization that wants to stay relevant over the next few decades. As a life insurance company, we are deeply interested in finding long-term strategies that will help millennials meet their financial and health goals. We want to be there for millennials, serving as an integral part of how they manage those important aspects of life.
Part of being there for millennials is learning the "exchange value" they seek for sharing personal data or for completing activities and tasks. What financial or health info will they share, and in exchange for what?
Help us understand what millennials are willing to share, and for what rewards or incentives. Specifically:
If you could design a new rewards and incentive program for a life insurance company to encourage good health and financial behavior:
What “influencers” (e.g., friends, family, companies, workplace, classmates, organizations) are most successful in:
NOTE: We are looking for both general and unique ideas, so please provide creative, outside the box solutions.
Top 10% share $1,000 | Next 15% share $400 | Next 25% share $200 |
$90.90 |
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Anne Savidge | |
$90.90 |
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Yusuf Kajee University of Central Florida | |
$90.90 |
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Josh Lyman University of Oregon | |
$90.90 |
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Meghan Borges University of Toronto | |
$90.90 |
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Katie McMullen University of Wisconsin | |
$90.90 |
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Dyllan Hancott Yorkville University | |
$90.90 |
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Sharicia Mason Jacobs University Germany | |
$90.90 |
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Mallory Cotton University of Georgia | |
$90.90 |
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Sophie Zhao McGill University | |
$90.90 |
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Allison Barry University of Central Florida | |
$90.90 |
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Francis Daniel Santia Harvard University | |
$26.70 |
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Matthew Gaiser Queen's University | |
$26.70 |
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Karl R Georgia Institute of Technology | |
$26.70 |
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Kiersten Wilde University of Michigan | |
$26.70 |
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Karee Levy University of North Carolina at Wilmington | |
$26.70 |
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Jennifer Miller Walden University | |
$26.70 |
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Cassidy Stoochnoff Selkirk College | |
$26.70 |
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Jessica Somers Middlesex University | |
$26.70 |
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Raveena Karjodkar Indian Institute of Technology - Delhi | |
$26.70 |
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Allie Roach Arkansas Tech University | |
$26.70 |
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Aden Jessee Brigham Young University - Idaho | |
$26.70 |
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Akash S Institute of Chartered Accountant of India | |
$26.70 |
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Brittny E University of Miami | |
$26.70 |
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K B Ferris State University | |
$26.70 |
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Monika Andruskaite Penn Foster | |
$26.70 |
|
Amy Fernandez University of Central Florida | |
$7.70 |
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Angel Rivera-Velez Bradley University | |
$7.70 |
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Wen Yi Aw University of Washington | |
$7.70 |
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Paula Judkowiak Baruch College | |
$7.70 |
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Rahul B Thacker PSG College of Arts & Science | |
$7.70 |
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Junwei Tan University of Minnesota | |
$7.70 |
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Abhijit Singh Visvesvaraya Technical University | |
$7.70 |
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Tarun Jha University of Florida | |
$7.70 |
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Ethan Wu Columbia University | |
$7.70 |
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Mario Iglesias Universidad Santo tomas | |
$7.70 |
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Nicole Valkova University of Guelph | |
$7.70 |
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Mohamed Gaber Minerva Schools at KGI | |
$7.70 |
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Olivia Baer University of Cincinnati | |
$7.70 |
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Jack Ryan McGill University | |
$7.70 |
|
Hanna Gröber Grand Valley State University | |
$7.70 |
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Vinay Vijayakumar University of Florida | |
$7.70 |
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Kelsey Chisamore University of Waterloo | |
$7.70 |
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Roshan Adhikari Webster University | |
$7.70 |
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Ajay Sharma JAMK University of Applied Science,Finland | |
$7.70 |
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Vipul Patel GTU, Ahmedabad | |
$7.70 |
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Emily Hsiao University of California at Berkeley | |
$7.70 |
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Oscar Wong University of Illinois | |
$7.70 |
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Ryne Wan Queensland University of Technology | |
$7.70 |
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Shivani Tomar H N B garhwal | |
$7.70 |
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Samantha Thompson Brock University | |
$7.70 |
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Clarissa Carden Griffith University | |
$7.70 |
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Rashida Beal University of Minnesota |