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After 13 years of collaboration, MindSumo will be winding down its platform operations and closing December 31st, 2025. We are sincerely grateful to our solvers and clients for their contributions and partnership. If you have any questions, please contact us at [email protected].
How would you customize/personalize your skincare experience?
Challenge Type: business
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$1,600
top 50%
325
submissions
DONE
76 months

In the era of connected consumers, delivery of personalized experiences are essential. Our company, a world-leading manufacturer of personal care products, predicts that customization/personalization will become important features and trends in the personal care industry. With advances in manufacturing agility and IoT integration, we finally have the ability to take customization/personalization to the consumer. When it comes to skincare specifically, (e.g., face care, body care, and sun care) customization/personalization are key because they let the experience truly be yours, tailored exactly to your needs and wants. 

The extent to which skincare products can be customized/personalized is only limited by your imagination. We are excited to learn how personalizing your skincare experience could enhance your overall experience.

Deliverables

Tell us your idea for customization/personalization in the skincare space (products for face, body, and sun protection). Specifically, answer the following questions in detail:

  1. What about the skincare experience, from the overall experience to the ability to connect with the internet of things, would you personalize and/or customize? How would you change it?
  2. Explain your reasoning. What about the current offering doesn't meet your needs and wants?
  3. Explain, in detail, how these personalizations/customizations would improve your skincare experience.
    Submissions will be graded on the following criteria:
  • Meets Deliverables
  • Creativity
  • Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
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$30.30 Vinay Kumar HR Indian Institute of Management - Indore
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$2.50 Tanaquil Miller California State University
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$2.50 Maryam M University of Toronto
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$2.50 Maria Cristina Torno Manila Central University
$2.50 Dyllan Hancott Yorkville University
$2.50 NISHA PRASAD Indian Institute of Technology - Bombay
$2.50 Avi P. university of allahabad
$2.50 Naya Swift Amherst College
$2.50 Garrett Hancott Yorkville University
$2.50 Vartika Parekh
$2.50 Jorge Mario Vega Iglesias Universidad Santo tomas
$2.50 Andrews Kwesi Ankomahene University of Cape Coast
$2.50 Amrita M University of Leipzig
$2.50 Jerry Zhang
$2.50 Carol
$2.50 Jessica Somers Middlesex University
$2.50 Hellen Davis San Jose State University
$2.50 Anurag Rathore Devi Ahilya Vishwa Vidyalaya
$2.50 Michelle R. Stony Brook University
$2.50 Sikeh Sunjo Univerity of Bamenda
$2.50 Brianna Marshall Guelph
$2.50 Matteo LoFaro University of Ottawa
$2.50 Megan Evans University of Kentucky
$2.50 rachid fachat University of Texas at Austin
$2.50 Sanket Desai Pune university
$2.50 Brooke Hill California State University
$2.50 SWATHI GANNE University of Texas at Arlington
$2.50 Zaynab Mohammed University of Ilorin, Nigeria
$2.50 Ajay Sharma JAMK University of Applied Science,Finland
$2.50 Lucia Ferguson University of Edinburgh
$2.50 Natalyia Gomes Penn Foster
$2.50 Helen Sams Tallinn University
$2.50 Ellen Rathe Marist College at Poughkeepsie
$2.50 Ejoi Epale University of Nairobi
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$2.50 Sneha Gandhi
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Submission questions


How much more money, in US dollars, would you pay for one month's supply of your personalized and/or customized product over the price you'd pay for a similar amount of the currently available product options?

(Required)

What is your age?

(Required)

What is your gender?

(Required)

What country do you live in?

(Required)
0 characters Average: 1715 characters
Your solution must be at least 200 characters long