Skip to Main Content
Propose a new financial offering
business product development product management economics finance banking customer engagement
$1,000
top 10
61
submissions
DONE
57 months ago
Small pic finance

United Nations Federal Credit Union (UNFCU) is a financial institution that serves the needs of the United Nations staff, UN Specialized Agencies, former international civil servants and their families globally. Our members are located in over 200 countries and territories.

In the past five years, smaller companies have launched services that focus on a specific financial product (e.g. wire transfers, peer-to-peer transfers, saving and investing). These niche start-ups are attracting younger customers away from traditional banks and credit unions.

Deliverables

Describe a persona and specific use case where UNFCU could differentiate itself from these start-ups and attract millennials. Specifically submit:

1. A description of your persona (location, age, gender, etc)