Anonymous Company
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Next Challenge: What are new and innovative ways for CPG companies to gather consumer data? |
There may be nothing as universal and essential in modern society as the t-shirt. You probably spend less time with your phone and computer than with your t-shirts. This constant contact with the t-shirt makes it difficult to step back and think critically about how to radically redesign and improve this crucial piece of clothing.
Still, recent changes like going tagless show that innovation is possible. We want your help continuing the perfection of the t-shirt. No idea is too big or small: think about anything and everything related to the t-shirt, from purchase through the 500th time you wear it, right down to the material, stitching, design, and more.
Show us how you would improve the t-shirt. Specifically, complete the following:
- Describe, in detail, the change(s) you would make to the t-shirt. What do you want to improve, and why? Are your ideas focusing on the t-shirt as an outerwear or underwear/layering garment? How do you propose improving it? If you own t-shirts you can use as an example of any flaws or changes to make, take a photo and upload it!
- Include an original visual, be it a sketch, mockup, or rendering, that illustrates the design changes you propose making.
NOTE: If you upload your submissions as a PDF, Powerpoint, or Word attachment, please paste any text in that attachment in the main submission window as well.
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
| $62.50 |
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Dylan Biel University of California, Santa Barbara | |
| $62.50 |
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Joshua Ansong University of Mines and Technology, Ghana | |
| $62.50 |
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Sheryl Yeo University of Melbourne | |
| $62.50 |
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Matthew Gaiser Queen's University | |
| $62.50 |
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Rachel Boorsma McMaster University | |
| $62.50 |
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Sarah Anglade University of Central Florida | |
| $62.50 |
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Clay MacTarnaghan Southwestern Assembly of God University | |
| $62.50 |
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Gunvir Kalra Queen's University | |
| $62.50 |
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Kate Szan University of Connecticut | |
| $62.50 |
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Jamila Maroof | |
| $62.50 |
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Tarun Jha University of Florida | |
| $62.50 |
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Jasmine Wilson City College San Francisco | |
| $62.50 |
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Nivetha Ramesh University of Madras | |
| $62.50 |
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Ashleigh Genus Binghamton University, SUNY | |
| $62.50 |
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Rachel Sweetman | |
| $62.50 |
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Tabitha Sherman University of Central Florida | |
| $18.20 |
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Penelope Luster Regis University | |
| $18.20 |
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Serena Yee University of Michigan | |
| $18.20 |
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Matthew Banks University of Central Florida | |
| $18.20 |
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matthew senatore University of Central Florida | |
| $18.20 |
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Aniket Avhad University Of Mumbai | |
| $18.20 |
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Sophie Zhao McGill University | |
| $18.20 |
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Isaac Barnett Ofori University of Mines and Technology, Ghana | |
| $18.20 |
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Gregg Miller University of Delaware | |
| $18.20 |
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Samantha Thompson Brock University | |
| $18.20 |
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Francis Daniel Santia Harvard University | |
| $18.20 |
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Sharicia Mason Jacobs University Bremen | |
| $18.20 |
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triveni bhardwaj Old Dominion University | |
| $18.20 |
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Jorge Mario Vega Iglesias Universidad Santo tomas | |
| $18.20 |
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Anurag Jain Delhi University | |
| $18.20 |
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Funnie Bunnie University of Miami | |
| $18.20 |
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Veronica Hapco Moldova State University |