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Revitalize jams, jellies and preserves for a Millennial audience
$1,600
top 50%
76
submissions
DONE
90 months ago
The jam, jelly and preserves market has been established for quite a long time for several generations. But over the years, the taste preferences of the buying public have changed, and young adults have stopped seeing traditional jams, jellies, and preserves as the staple items they were for past generations. As eating habits and the types of food combinations change, how can these products evolve to meet the changing times, specifically for Millennials?
Deliverables
Help us make jams, jellies, and preserves relevant and interesting to Millennials. In your solution, do the following:
- Propose a new jam, jelly, or preserve product that will catch the attention of Millennials. Explain its ingredients, how it would be used and to whom should it be marketed.
- Describe a new use, application, or recipe for jams, jellies, or preserves that taps into current food trends.
- How could jams, jellies, or preserves be incorporated into meals and snacks that aren't breakfast or peanut butter & jelly sandwiches?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
Leaderboard
| $125.00 |
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Pedro M University of Providence | |
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Siranjeevi D Columbia University | |
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Meagan Bartlett Columbus State Community College | |
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Lachlan Pham | |
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Kiersten Wilde University of Michigan | |
| $125.00 |
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Kristi Kan University of Maryland | |
| $125.00 |
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Abigail MacKenzie University of Central Florida | |
| $125.00 |
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Pavitra Siva University of Michigan | |
| $33.30 |
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Joshua Cadavez University of Minnesota | |
| $33.30 |
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Matthew Gaiser Queen's University | |
| $33.30 |
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u0851349 University of Utah | |
| $33.30 |
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Hannah Penny University of Central Florida | |
| $33.30 |
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Mark Dubovskiy Bentley University | |
| $33.30 |
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Rachel Gaspar University of Southern California | |
| $33.30 |
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Oscar Lamb University of North Carolina at Chapel Hill | |
| $33.30 |
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Slobodan Kovrlija Universitat politecnica de Catalunya | |
| $33.30 |
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Colby Murphy University of Minnesota | |
| $33.30 |
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Michelle Robb Northern Arizona University | |
| $33.30 |
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Ethan Chlebowski North Carolina State University | |
| $33.30 |
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Courtney Mizerak The College of William & Mary | |
| $10.50 |
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Sonia Rajani Houston Community College System | |
| $10.50 |
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Christina Liu San Diego State University | |
| $10.50 |
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Mitchell Woolley Central Michigan University | |
| $10.50 |
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Sophia T McMaster University | |
| $10.50 |
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Alex Pierce The Ohio State University | |
| $10.50 |
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Amrit sahoo Arizona State University | |
| $10.50 |
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Natalia Godwinska University of Waterloo | |
| $10.50 |
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rachaelb1122 | |
| $10.50 |
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Christine Sgueglia University of Massachusetts | |
| $10.50 |
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Liana Berlin-Fischler University of Maryland | |
| $10.50 |
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Jane Gloth Towson University | |
| $10.50 |
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Maggie Hans Hofstra University | |
| $10.50 |
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EMEL AKBABA University of Texas at San Antonio | |
| $10.50 |
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Maggie Edge University of California, Santa Cruz | |
| $10.50 |
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Rimjhim .. Johns Hopkins University | |
| $10.50 |
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Katherine Carson University of California, Santa Barbara | |
| $10.50 |
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Tara Sanjabi University of Florida | |
| $10.50 |
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Lauren Polson University of Central Florida | |
| $10.50 |
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hacer akpolat The Ohio State University |
Submission questions