Anonymous Bottled Drinks
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What's your idea to reinvent the bottle cap game?
$1,600
top 50%
344
submissions
DONE
71 months ago
You've probably heard of (or played!) the soda bottle game where you look under the cap to find a prize or prize code. Our goal is to reinvent this game in a way that will be fun and modern for today's consumers! Traditionally, customers buy a soda bottle and then look under the cap to find a prize or prize code for rewards. Your idea could be a twist on the "under the bottle cap" game, or could be something totally new! Here are the specifications your idea must meet:
- Must be for single serve bottled beverages (for example, we aren't looking for ideas for a 6-pack)
- Cannot require someone to take off the label on the bottle to get to a prize or prize code
- Customers should only be able to get to the prize or prize code after purchasing the beverage. (For example, a simple lottery-style scratch off on a bottle label could be easily scratched off prior to purchase.)
Deliverables
Tell us your idea to reinvent or modernize the bottle cap prize game for single serve bottled beverages. Specifically, ideas should detail how consumers would physically engage with / access the game rather than just game ideas (rules, prizes, etc). Be sure to include the following:
- What is your idea for a modern version of a drink bottle prize game?
- Where would the prize information be located?
- What step(s) would a customer need to take after purchasing the drink bottle to find out if they won a prize?
- How would your idea prevent someone from getting rewards or discovering which bottles are prize-winning before purchase? (It's important that your game idea requires customers to purchase the bottle in order to find out if they won!)
- Why is your idea fun and modern?
Tips for top ideas:
- We are interested in the logistics of how the prize game would work rather than ideas for the prizes themselves.
- If your idea involves a scratch-off prize system, be sure to include a creative plan to prevent customers from scratching it off before purchasing!
- Your idea does not need to include bottle caps! Just be sure it follows the specifications included in the top paragraph.
- We know consumers love instant gratification! One of our goals is to make the traditional bottle cap game more immediately rewarding.
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
Top 10%
will share $1,000
Next 15%
will share $400
Next 25%
will share $200
Actual individual rewards will be based on the total number of eligible solutions.
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Benjamin Bride University of Central Florida | |
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Sanyum Channa University of California at Berkeley | |
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Zahra Nemati University of California, Irvine | |
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Daniel Iglesias The Royal Academy | |
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Mitchell Woolley Central Michigan University | |
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Joshua Y. Ansong UMaT | |
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Amy Fernandez University of Central Florida | |
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Latoya Jones State University of New York at Purchase | |
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Dr. Janelle Christine Simmons Liberty University | |
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Naveen Kumar Polakala Indiana University | |
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Soumya Chatterjee Indian Institute of Technology - Bombay | |
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Jackie Nelson University of Washington | |
| $7.80 |
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Bradley Hudson-Grant University of Liverpool | |
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Clayton Drew University of Massachusetts | |
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Jesse Welch SUNY College at Oswego | |
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Michelle Ripley University of Massachusetts | |
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Maddy Smart Reed Queens University | |
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Argyris Kriezis | |
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Michelle Randall Penn Foster | |
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Devin Otto University of California at Davis | |
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Richard Garcia Bleackley Colorado state pueblo | |
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Giselle Tyrrell | |
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Fraser Baker | |
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Maria Belanger Langara College | |
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Sydney Braunstein University of Central Florida | |
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Nathaniel Anthony University of Central Florida | |
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Zachary McCabe University of Central Florida | |
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Erin Hanscom Ithaca College | |
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Morgan Castle | |
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Collin Simons | |
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Matthew Balma University of Central Florida | |
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Chad Lenzi University of Central Florida | |
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Austin George Christ Church | |
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Jacob Ditsler University of Central Florida | |
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Jordan Rini | |
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William Hosler | |
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Angela Odusanya University of Guelph | |
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Rob Dim University of California Los Angeles | |
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Abigail Ann Bennett | |
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Jared Bates Texas Tech University | |
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Lisa La University of Houston | |
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Cartrina Cobb Penn Foster | |
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Molly McGuire Carleton University | |
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Daniel Patterson Arizona State University | |
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Justin Genao University of Central Florida | |
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Cameron Jackson University of Central Florida | |
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Kevin Ellenbogen | |
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Samanta Zebracki ucf | |
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Adam Chin University of Central Florida | |
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Mitchell Ramos University of Central Florida | |
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Ada Stival University of Central Florida | |
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Kate Herbert University of Central Florida | |
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Evan Carr University of Central Florida | |
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Josef Khargi University of Central Florida | |
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Brian Young University of Central Florida | |
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Nicholas Turco University of Central Florida | |
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Josh Lacey University of Southampton | |
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Brian Wynder Ursinus College | |
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Aniruddha Karve University of Cincinnati | |
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Hannah Loo Arizona State University | |
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Akash Reddy Indian Institute of Technology - Hyderabad | |
| $2.30 |
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Thuy Linh Mai Schmalkalden University of Applied Science | |
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Dyllan Hancott Yorkville University | |
| $2.30 |
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Hayward Chan University of Toronto | |
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Shivdas Ashtekar BAMU | |
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Lavanya Datta Panjab University | |
| $2.30 |
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Ajay Sharma JAMK University of Applied Science,Finland | |
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Austin Edward Todd Toddaustin93@knights.ucf.edu University of Central Florida | |
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Roberto Norton University of Central Florida | |
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Craig Warden University of Central Florida | |
| $2.30 |
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Rizwan Ahmed NED UET | |
| $2.30 |
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Eric Roth University of Central Florida | |
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Peter Toutain UCF | |
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John Seiler University of Central Florida | |
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Aditi Gupta SRM Institute of Science and Technology | |
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Matthew Hroma Northwestern University | |
| $2.30 |
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Hrachya Tokmajyan University of Calgary | |
| $2.30 |
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Kasun Delgolla Staffordshire University, UK | |
| $2.30 |
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Alexandra Hubbard Texas Tech University | |
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Victoria Celestine Texas Tech University | |
| $2.30 |
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Jonathan Martin Indiana University Purdue University Columbus | |
| $2.30 |
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Teresa Jordan Penn Foster Student | |
| $2.30 |
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Michael Raby The University of Oklahoma | |
| $2.30 |
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Connor Tedrick Texas Tech University | |
| $2.30 |
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Arianna Avalle Texas Tech University | |
| $2.30 |
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Gregg Miller University of Delaware | |
| $2.30 |
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Michael Ogbonna Abia state university | |
| $2.30 |
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Marcia Young Texas Tech University | |
| $2.30 |
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Nathaniel Cowan Texas Tech University | |
| $2.30 |
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| $2.30 |
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Mark Gant Texas Tech University | |
| $2.30 |
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MC Lambert University of Central Florida | |
| $2.30 |
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Kristijonas Jekenta University Siegen | |
| $2.30 |
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Michaela Stephens ASU | |
| $2.30 |
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Taylor Brown TTU | |
| $2.30 |
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James McGee University of Wyoming | |
| $2.30 |
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Jesse Parker Wilmington | |
| $2.30 |
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Samantha Thompson Brock University | |
| $2.30 |
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Jacob Williams University of Central Florida | |
| $2.30 |
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Ariel Saultz franklin | |
| $2.30 |
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Devon Tyler Pate | |
| $2.30 |
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craig vallejo University of Central Florida |
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