Sonic Drive-In
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What would make Sonic the ultimate wing destination?
$1,600
top 50%
286
submissions
DONE
30 months ago
One of the many great menu items available at Sonic Drive-In is our boneless wings. These wings, available in a variety of sauces, deliver the crispy coated chicken wing and dipping sauces wing lovers crave.
We want to put more of a focus on wings at Sonic and figure out what we can do to turn Sonic into a destination for wings.
Deliverables
Help make Sonic a wing destination, where people will return again and again for chicken wings. We are open to your ideas for every aspect of the Sonic experience, from the actual chicken wings to the marketing and the customer experience. In your response, answer the following questions in detail:
- What will encourage people to repeatedly come back to Sonic to buy wings?
- What about the culture and experiences of places consumers love to eat wings could we bring to Sonic?
AVOID: Sonic is not a sports bar. We will never install televisions or sell alcohol. Do not make those suggestions in your solution.
-
Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Leaderboard
| Top 10% share $1,000 | Next 15% share $400 | Next 25% share $200 |
| $34.50 |
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Annie LI University of Massachusetts | |
| $34.50 |
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Nick Kaelin University of Oregon | |
| $34.50 |
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Jericho Palado University of California, Los Angeles | |
| $34.50 |
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Franco Zani Jr SUNY Potsdam | |
| $34.50 |
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Vinam Puri Rutgers, The State University of New Jersey | |
| $34.50 |
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Sumana Mahata California Institute of Technology | |
| $34.50 |
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Kellie Whitney Regis University | |
| $34.50 |
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Ashleigh Genus Binghamton University, SUNY | |
| $34.50 |
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Dr. Janelle Christine Simmons Liberty University | |
| $34.50 |
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Gabriella DiPetto Virginia Polytechnic Institute and State University | |
| $34.50 |
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Sofia Chubenko Panteion University | |
| $34.50 |
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Sarah Young UC Berkeley | |
| $34.50 |
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Joanna Jia 42 | |
| $34.50 |
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Ryan Snaadt Simpson College | |
| $34.50 |
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Courtney Hlady Oklahoma City University | |
| $34.50 |
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Regina A Minnesota State University, Mankato | |
| $34.50 |
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Andrea Pesch University of Michigan | |
| $34.50 |
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Hayward Chan University of Toronto | |
| $34.50 |
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Kevin Li University of British Columbia | |
| $34.50 |
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Taylor Miller Clemson University | |
| $34.50 |
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Matthew Gaiser Queen's University | |
| $34.50 |
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Josh Lyman University of Oregon | |
| $34.50 |
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Brandon Sunshine Syracuse University | |
| $34.50 |
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Valerie Coburn Tyndale University College & Seminary | |
| $34.50 |
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Theo Grabiak University of California at San Diego | |
| $34.50 |
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Mitchell Woolley Central Michigan University | |
| $34.50 |
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Sandy Sharis Furman | |
| $34.50 |
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Katie Hayes University of South Florida | |
| $34.50 |
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Jenna Hein University of Memphis | |
| $9.30 |
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Cody Feaster Radford University | |
| $9.30 |
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Jacob Schwing University of Central Florida | |
| $9.30 |
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Ajay Sharma JAMK University of Applied Science,Finland | |
| $9.30 |
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Dallas DeBruin University of Dayton | |
| $9.30 |
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Raveena Karjodkar Indian Institute of Technology - Delhi | |
| $9.30 |
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Surabhi Singh University of Florida | |
| $9.30 |
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Naivedya Chaturvedi Manipal University | |
| $9.30 |
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Patricia Fuentes Penn Foster | |
| $9.30 |
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Raquel Solares Thunderbird School of Global Management | |
| $9.30 |
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Erica Easter University of Florida | |
| $9.30 |
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Vijayshree Gidde University of Central Missouri | |
| $9.30 |
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L Gelauff Stanford University | |
| $9.30 |
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Hasahn Denga Penn Foster | |
| $9.30 |
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Mackenzie Stogsdill Indiana University | |
| $9.30 |
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Jennifer Miller Walden University | |
| $9.30 |
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Jayna Lennon | |
| $9.30 |
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Mary Liang Boston University | |
| $9.30 |
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Hannah Miller Central College of Pella, Iowa | |
| $9.30 |
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Christina Campos Flores Penn Foster | |
| $9.30 |
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Carmalita Cahill Ashford University | |
| $9.30 |
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Katie McMullen University of Wisconsin | |
| $9.30 |
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Haley Grooms University of Central Florida | |
| $9.30 |
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Shane Lawson Missouri University of Science and Technology | |
| $9.30 |
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Lauren E Winthrop University | |
| $9.30 |
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Luis Salazar Columbia College | |
| $9.30 |
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Jacob Fraysher UC Davis | |
| $9.30 |
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Mary-Kate Segura McNeese State University | |
| $9.30 |
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Noah Little Kennesaw State University | |
| $9.30 |
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Alanna Onellion Central Texas College | |
| $9.30 |
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Jesus Barbosa | |
| $9.30 |
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Nick Neral University of Akron | |
| $9.30 |
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Camilla Mann University of Victoria | |
| $9.30 |
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Tajbid Hasib Saginaw Valley State University | |
| $9.30 |
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Rebecca Wu University of Texas at Austin | |
| $9.30 |
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Shivam Miglani Delft University of Technology | |
| $9.30 |
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Pedro Simplicio University of Providence | |
| $9.30 |
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Joseph Song | |
| $9.30 |
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Isabella Rimton University of Delaware | |
| $9.30 |
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Evelin Torres Penn Foster | |
| $9.30 |
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Jake Simmons | |
| $9.30 |
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Paul Zigira West Virginia University | |
| $9.30 |
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Kiersten Wilde University of Michigan | |
| $9.30 |
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Joe Spitalieri Manhattan College | |
| $2.80 |
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Christian Lee University of Central Florida | |
| $2.80 |
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Alexandra Jednorski Drexel University | |
| $2.80 |
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Mohana Manikandan Anna University,Chennai | |
| $2.80 |
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Erin Ricafrente Southwestern Adventist University | |
| $2.80 |
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Edward Diaz University of the Philippines Diliman | |
| $2.80 |
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Akash Priyadarshi University of Southern California | |
| $2.80 |
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Meagan Griffith University of Maryland | |
| $2.80 |
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Willie Morris University of North Texas | |
| $2.80 |
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Vincent Yam University of British Columbia | |
| $2.80 |
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David Amato North Carolina State University | |
| $2.80 |
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Kathryn Plesha University of Central Florida | |
| $2.80 |
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Mansour AbdulBaki University of Houston | |
| $2.80 |
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zak tebell Purdue University | |
| $2.80 |
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Danielle Smith The University of the West Indies | |
| $2.80 |
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Charis Kamon messiah college | |
| $2.80 |
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Karl R Georgia Institute of Technology | |
| $2.80 |
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Alberto Scicali Rochester Institute of Technology | |
| $2.80 |
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Merrily McCarthy fresnostate | |
| $2.80 |
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Sarah McCabe BCIT | |
| $2.80 |
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Dominique Montenegro University of Nevada, Las Vegas | |
| $2.80 |
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Dylan Nohilly George Mason University | |
| $2.80 |
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Micah Smith Savannah College of Art and Design | |
| $2.80 |
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Samantha Machado University of King's College | |
| $2.80 |
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Morghan Miller North Hennepin Community College | |
| $2.80 |
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Ryan Norris McMaster University | |
| $2.80 |
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Jennifer Pence Harvard University | |
| $2.80 |
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Yaxin Li University of California at Berkeley | |
| $2.80 |
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Penny Struble Penn Foster | |
| $2.80 |
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Christopher Mean Portland Community College | |
| $2.80 |
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Samantha Tone University of Illinois at Urbana Champaign | |
| $2.80 |
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Lauren Polson University of Central Florida | |
| $2.80 |
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Jordan Ramage University of Calgary | |
| $2.80 |
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Kaleigh Hall Penn Foster High School | |
| $2.80 |
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Briona Rivera Milwaukee Career College | |
| $2.80 |
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Veronica Raft University of Michigan Dearborn | |
| $2.80 |
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Ryan Holcombe Virginia Polytechnic Institute and State University | |
| $2.80 |
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Crystal Siemonidis Penn Foster | |
| $2.80 |
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Clayton Smith | |
| $2.80 |
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Micaela Payne Penn Foster | |
| $2.80 |
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pbpoa | |
| $2.80 |
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Amanda Pitman Penn Foster University | |
| $2.80 |
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Emily Turner-Davis Capilano University | |
| $2.80 |
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Alexandria Lemoins McNeese State University | |
| $2.80 |
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Laura Hua University of Illinois at Urbana Champaign | |
| $2.80 |
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Nicholas Stagliano Rosemont College | |
| $2.80 |
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Melissa Posada UC San Diego | |
| $2.80 |
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Jacob Elbin Baldwin Wallace University | |
| $2.80 |
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Blaze Burnell northeast alabama community college | |
| $2.80 |
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Spencer Campbell Brigham Young University | |
| $2.80 |
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Aleka Dey Clemson University | |
| $2.80 |
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Erik Szpyra University of Florida | |
| $2.80 |
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Kimberly Giller University of Central Florida | |
| $2.80 |
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Dhruv Patel | |
| $2.80 |
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Jason Bauder Embry-Riddle Aeronautical University | |
| $2.80 |
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Holden Powell University of Connecticut | |
| $2.80 |
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Hollo Dude Texas Tech University | |
| $2.80 |
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Alex Berlinsky Georgia Institute of Technology | |
| $2.80 |
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Vanessa Penate Miami Dade College | |
| $2.80 |
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Martin Lee University of California, Berkeley | |
| $2.80 |
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Rachel Vaughan McGill University | |
| $2.80 |
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Timothy Lew University of Southern California | |
| $2.80 |
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Yasmin Molune Assumption University | |
| $2.80 |
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Daniel Patterson Arizona State University | |
| $2.80 |
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Vaibhav Kumar Georgia Institute of Technology | |
| $2.80 |
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Allie Roach Arkansas Tech University | |
| $2.80 |
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Josh Grossguth Los Angeles Mission College | |
| $2.80 |
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Brandon Jamel Florida State University | |
| $2.80 |
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Nandan Kumar Indian Institute of Engineering Science and Technology, Shibpur | |
| $2.80 |
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Jamie Stanton University of Dayton | |
| $2.80 |
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Junwei Tan University of Minnesota | |
| $2.80 |
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Annalee Jones Miami University |
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