Sonic Drive-In
|
Next Challenge: What's your clever idea for reducing food waste? |
What does "quality" mean to you, and how do we capture it at Sonic?
$1,600
top 50%
165
submissions
DONE
20 months ago
For Sonic and our competitors in the quick service restaurant industry, quality is a key to sustained success. We have mastered menu variety and fast, excellent service, but we are always trying to develop a better understanding of what "quality" means to our customers, and how we can stand out for our quality products.
Deliverables
Help us understand what quality means for Sonic and the quick service restaurant industry, and how we can be seen as a place to go for quality. Specifically:
- Give a detailed explanation of what quality looks like in these restaurants. Make sure to include examples of quick service restaurants that embody quality, and what makes them seem that way.
- What are the biggest trends in quality at these restaurants? Think of everything from major changes to the smallest details.
- What can Sonic do to improve the perception of quality at its restaurants? Consider what aspects of Sonic currently help or hurt it being perceived as a quality eatery.
-
Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Leaderboard
| Top 10% share $1,000 | Next 15% share $400 | Next 25% share $200 |
| $58.80 |
|
Dr. Janelle Christine Simmons Liberty University | |
| $58.80 |
|
Genesis Rodriguez University of Central Florida | |
| $58.80 |
|
Samantha Thompson Brock University | |
| $58.80 |
|
Corey Ma University of Central Florida | |
| $58.80 |
|
Caleb Christian Purdue University | |
| $58.80 |
|
Olivia Lewis University of Virginia | |
| $58.80 |
|
Matthew Gaiser Queen's University | |
| $58.80 |
|
Mohamed Gaber Minerva Schools at KGI | |
| $58.80 |
|
Christina Campos Flores Penn Foster | |
| $58.80 |
|
Natasha Gangal California Polytechnic State University | |
| $58.80 |
|
Mark McConnell University of Arizona | |
| $58.80 |
|
Nick Kaelin University of Oregon | |
| $58.80 |
|
Jacob Schwing University of Central Florida | |
| $58.80 |
|
Josh Lyman University of Oregon | |
| $58.80 |
|
Mitchell Woolley Central Michigan University | |
| $58.80 |
|
Hannah Ausen University of Central Florida | |
| $58.80 |
|
Elly Shin University of California at Berkeley | |
| $16.00 |
|
Christopher Garcia San Diego State University | |
| $16.00 |
|
Alexandra Hartwig | |
| $16.00 |
|
Ellie Karayan Chapman University | |
| $16.00 |
|
Rachel Gaspar University of Southern California | |
| $16.00 |
|
Ajay Sharma JAMK University of Applied Science,Finland | |
| $16.00 |
|
Ibrahim Syed Harvard University | |
| $16.00 |
|
Chris Mewhinney University of Central Florida | |
| $16.00 |
|
Vartika Mishra University of Cincinnati | |
| $16.00 |
|
Francis Daniel Santia Harvard University | |
| $16.00 |
|
Nathan Samarin Fullerton College | |
| $16.00 |
|
Ryan Jones Emory University | |
| $16.00 |
|
KOMAL BOOB | |
| $16.00 |
|
Sophia T McMaster University | |
| $16.00 |
|
Sydney Scilabro | |
| $16.00 |
|
Edward Diaz University of the Philippines Diliman | |
| $16.00 |
|
Mansour AbdulBaki University of Houston | |
| $16.00 |
|
Taponitya Samantaray University of Hyderabad | |
| $16.00 |
|
Allie Roach Arkansas Tech University | |
| $16.00 |
|
Isabela Rodriguez | |
| $16.00 |
|
Christopher Mean Portland Community College | |
| $16.00 |
|
Noah Little Kennesaw State University | |
| $16.00 |
|
Cameron Irvine Virginia Polytechnic Institute and State University | |
| $16.00 |
|
Drew Lynch University of Central Florida | |
| $16.00 |
|
Josephine Gibbons IPFW | |
| $16.00 |
|
Alex Pierce The Ohio State University | |
| $4.90 |
|
Abdulrahman Alfawzan DePaul University | |
| $4.90 |
|
Hayward Chan University of Toronto | |
| $4.90 |
|
Junwei Tan University of Minnesota | |
| $4.90 |
|
Ayomide Akinkugbe | |
| $4.90 |
|
Vincent Yam University of British Columbia | |
| $4.90 |
|
Kyle Meleca University of Central Florida | |
| $4.90 |
|
Vijay Kumar University of hyderabad | |
| $4.90 |
|
jaya prakash university of hyderabad | |
| $4.90 |
|
Ellis Lee University of California at San Diego | |
| $4.90 |
|
Meagan Bartlett Columbus State Community College | |
| $4.90 |
|
Oliver Alcock University of British Columbia | |
| $4.90 |
|
Valerie Coburn Tyndale University College & Seminary | |
| $4.90 |
|
Jason Bauder Embry-Riddle Aeronautical University | |
| $4.90 |
|
Morghan Miller North Hennepin Community College | |
| $4.90 |
|
Rebecca Wu University of Texas at Austin | |
| $4.90 |
|
Macjoseph Nwobi West Virginia University | |
| $4.90 |
|
Stella-maris Ndubuisi cloud county community college | |
| $4.90 |
|
Daniel Patterson Arizona State University | |
| $4.90 |
|
Jennifer Miller Walden University | |
| $4.90 |
|
taylor kelly University of Central Florida | |
| $4.90 |
|
Alyssa Paparella Slc | |
| $4.90 |
|
Dione Sun Boston University | |
| $4.90 |
|
Margaret Burris Indiana University of Pennsylvania | |
| $4.90 |
|
Alysha Patterson Arizona State University | |
| $4.90 |
|
Cassidy Sizemore University of Central Florida | |
| $4.90 |
|
John Cabuyaban University of Connecticut | |
| $4.90 |
|
Vinam Puri Rutgers, The State University of New Jersey | |
| $4.90 |
|
Lauren Blastow Westga | |
| $4.90 |
|
Alec Monaghan University of Central Florida | |
| $4.90 |
|
Tasneem Khan UC Berkeley | |
| $4.90 |
|
George Zoghindy University of Central Florida | |
| $4.90 |
|
Irene Lai University of Waterloo | |
| $4.90 |
|
Shreya Dayal Viginia Tech | |
| $4.90 |
|
Olivia Baer University of Cincinnati | |
| $4.90 |
|
Ryan Snaadt Simpson College | |
| $4.90 |
|
Nandan Kumar Indian Institute of Engineering Science and Technology, Shibpur | |
| $4.90 |
|
Victor Kogan University of Massachusetts | |
| $4.90 |
|
Aleka Dey Clemson University | |
| $4.90 |
|
Savannah Rodriguez University of Central Florida | |
| $4.90 |
|
Wayne Piamonte University of California at San Diego | |
| $4.90 |
|
Ryan Guerra University of Central Florida |
Submission questions
